We haven't had to worry about the prices of some of the best graphics cards for quite some time. With most GPUs sold around their recommended retail price, there are plenty of options for PC builders in need of a new graphics card. However, a new report indicates that we might see an increase in GPU prices, especially on the cards made by Nvidia's add-in board partners (AIBs). Is it time to start worrying about another GPU shortage? Not quite, but it might be better to shop now before it gets worse.
The grim news comes from IT Home, a Chinese tech publication that cites anonymous "industry sources" as it predicts that Nvidia's AIBs are about to raise their prices by up to 10% on average -- and this won't be limited to high-end GPUs along the lines of the RTX 4090. In fact, IT Home reports that the RTX 4070 Super has already received a price increase of about 100 yuan, which equals roughly $14 at the time of this writing. This is a subtle price increase given that the GPU costs $550 to $600, but according to the report, it might just be the beginning.