New marketing platform PushSend offers a unified platform for small businesses

Every small business owner knows that marketing is tough these days. There’s no resource more precious than attention, and none rarer. Email campaigns and landing pages are essential parts of any successful marketing strategy, but each requires its own approach, and if you’re using different software for each part of your strategy, you can wind up with problems, juggling multiple platforms and working against the tide to integrate them.

A new platform called PushSend aims to make marketing easy and intuitive for small business owners, offering an “all-in-one” package that businesses can use to create email campaigns, landing pages, and more.

Email is still the sharpest arrow in a marketer’s quiver, and PushSend offers a suite of features for designing email campaigns that will be effective. You can import and manage your email contact lists, organize contacts by specific qualities like demographic or location, and even set up a sequence of emails to be sent at different times.

A great marketing campaign is a multi-pronged approach, however, and email alone isn’t enough. Experiential marketing is all the rage these days, and PushSend is also equipped to help businesses get people interested in attending their events, with tools for publishing gorgeous landing pages, email invites, and convenient registration forms.

It’s not enough to craft a great marketing campaign if you don’t actually know whether it was effective or not. These days, effective businesses are data-driven businesses, and PushSend offers comprehensive analytics tools, so businesses can accurately track the various aspects of their strategy and see which ones are working and which might need to go back to the drawing board.

If all that sounds intriguing, the best is yet to come: You don’t even need to find room in your budget for PushSend. The platform offers a free tier (with no time limit) that comes with most of the features — email segmentation, sequencing, analytics, and so on. You won’t get access to a few things, like automation or third-party integrations, but it’s a good way for smaller businesses to get a feel for the platform, and then upgrade to a higher tier if their needs grow.

If you’re looking for tools to increase individual productivity, we’ve picked out some of the best apps.

Small Business

PushSend is what all small businesses need for their marketing campaigns

Want to grow your small business through the use of great marketing tools? PushSend is an all-in-one package that includes email campaigns, landing pages, lead gen forms, and much more.
Home Theater

New TV? Here's where to go to watch the best 4K content available

Searching for content for your new 4K UHD TV? Look no further. We have every major source of the best 4K content, along with the cost, hardware requirements, and features that make each service worth a look.
Smart Home

Sitting all day? The best office chairs for comfort and back support

Sitting at the office all day can be tough on more than just your back. Check out our picks for the best office chairs, whether you're in the market for something basic or a bit more luxurious.

The best Amazon Prime Day deals on dashboard cameras for your car

The dash cam market grows annually, so these devices are rarely on sale. Prime Day 2019 is a stellar opportunity to modernize your car, keep yourself safe behind the wheel, and possibly capture something hilarious on film.

Dropbox’s all-new desktop app wants to be your one and only workspace

Dropbox has unveiled its most significant update yet as it continues to move away from its original core service as a place to store files in the cloud, toward a virtual workspace solution that offers all services in-app.

IP Vanish unveils deals on monthly and annual VPN plans for Father’s Day

Now in a limited time Father’s Day deal, IP Vanish has slashed prices on its one-month, three-month, and one-year VPN plans, saving users up to 73%. Consider protecting your digital privacy and peace of mind with these priced-down plans…
Small Business

These apps will take your small business to the next level

There are a few apps you need to keep things running when you're on the go or in the office. Here are our picks for the best apps for small businesses to keep your money in check, promotions on point, and your time accounted for.

5G's arrival is transforming tech. Here's everything you need to know to keep up

It has been years in the making, but 5G is finally becoming a reality. While 5G coverage is still extremely limited, expect to see it expand in 2019. Not sure what 5G even is? Here's everything you need to know.
Smart Home

These are the best security camera systems to guard your small business

Security cameras can help small businesses but not all systems are created equally though, and each has its benefits and its drawbacks. We’ve rounded up the best security cameras for small businesses in 2019.

5 of the best antivirus solutions for your small business

Getting your business off the ground is hard enough, and dealing with viruses, hackers, and security breaches only makes it harder. These 5 antivirus solutions can help keep you protected.

Boost your company's productivity with the best tablets for small businesses

Tablets and convertible laptops are increasingly popular with small companies. The ability to carry a lightweight tablet to and from the office and hook it up to a keyboard or even a monitor, gives entrepreneurs the flexibility they seek.

When customers don't carry cash, mobile card readers help small companies thrive

Small businesses that market directly to customers benefit from having a point of sale system ready for clients who don't carry cash. Card readers should support swipe, the newer chip standard, and various smartphone-based wallets.
Social Media

These 3 social media management tools will get your small businesses noticed

Social media is a great way to spread the word about your business, connect with customers and network. Here are the best social media management tools for small businesses to help you schedule posts, track engagement, and much more.