Nokia Looks to Build XpressMusic Ecosystem with Three New Handsets

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Nokia has introduced three new music-capable handsets to expand its Comes With Music ecosystem, offering a range of features at different price points designed to appeal to different markets around the world. Nokia’s Music Store is currently available in 15 markets around the world—a list that now includes Mexico, but has yet to include the United States.

The Nokia 5730 XpressMusic offers a full QWERTY keyboard for messaging, along with a full spate of music, media, Internet, and social networking applications, including access to Nokia’s N-Gage and Ovi services, Facebook, Nokia Maps, and more—especially the Nokia Music Store, which enable over-the-air song downloads and purchases. Nokia expects to ship the 6730 XpressMusic in the third quarter of 2009 for about €280.

The 5330 XpressMusic features a slide-out keypad, and aims at folks looking for a music-and-social-networking experience. Nokia claims the 5330 will handle up to 26 hours of music playback, and (of course) it ties in with services like Nokia’s own Ovi, along with MySpace and Facebook. It should also ship in the third quarter, with a suggested price of €160.

Finally, the Nokia 5030 aims more at emerging markets, and is also Nokia’s first phone with an internal FM antenna, eliminating then need to leverage a headset cable or external speaker as an antenna. The 5030 comes with an integrated “loudspeaker” and will offer up to a day of listening time and 10 hours of talk time on a single charge. Expect to see it in emerging markets in the second quarter of 2009 for under €40.

Nokia is expanding its Music Store offerings, with Mexico just coming online and Portugal, Norway, and South Africa set to join the pack in the next few months. Comes With Music—Nokia’s service that bundles a year or 18 months of all-you-can-download music service with a device—is running in the UK and Singapore, with Italy, Sweden, and Mexico set to launch in the next few months.

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