Tinder is testing a new feature that is all about getting you more matches by ensuring your profile is seen by more users.
Tinder Boost is a premium option currently being tested in Australia (which is apparently the place the app conducts all its romantic experiments) that basically lets you jump the queue of eager users for a designated amount of time.
When you purchase a “boost” your profile will automatically be the first (or one of the first) people in your area see when they open the app, for an engagement-enhancing 30 minutes. That’s enough time to guarantee you 10 times more profile views, according to Tinder.
Boosts can be purchased at any time for $7.99 each, or in bundles of five for $31, and 10 for $47, reports Mashable. Not exactly an inviting set of price tags if you happen to be a millennial straddled with student debt. Then again, love can help you forget all your woes. Wait a second, wasn’t it The Beatles who said “money can’t buy me love”? Well, they obviously didn’t have dating apps back then.
If you’re already forking out a premium subscription for Tinder Plus, the app will provide you with one free “boost” every week — as a little thank you for your dedication.
Tinder describes the new feature as an extension of its core experience, “providing you a simple, fun introduction to new people nearby so you can get out and meet them in the real world.” If the idea of a profile boost has got you excited, then you’ll be glad to know that a worldwide rollout is planned for the near future.
The announcement of the new premium option bucks the app’s recent trend of embracing more social connectivity features, including group hangouts and messaging.
