Skip to main content
  1. Home
  2. Audio / Video
  3. Web
  4. Legacy Archives

Netflix continues global expansion with imminent Down Under launch

By
Add as a preferred source on Google

Just months after Netflix pushed more aggressively into Europe, and several years after the service landed in Latin America, the online video giant is now ready to head Down Under.

The company announced its plan to roll out its video-streaming platform in Australia and New Zealand in a carefully designed tweet posted Wednesday….

Recommended Videos

See what they did there?

“Internet-connected users in Australia and New Zealand will be able to subscribe to Netflix and instantly watch a curated selection of popular movies and TV shows in high-definition or even 4K where available,” the California-based company said in a release.

Netflix said that when the service launches in the Antipodean nations early next year, subscribers will have immediate access to original series such as Marco Polo, animation BoJack Horseman, and DreamWorks Animation’’s All Hail King Julien.

With a combined population of 28 million people, the new market is relatively small for Netflix, though one it certainly doesn’t want to ignore.

Rivals

Competition in the region will come from Foxtel, which currently offers a 42-channel package for A$25 (about $22) a month. In addition, Australia’s Nine Entertainment is teaming up with Fairfax Media to launch a Netflix-like service called Stan, which is expected to be a more competitively priced offering that could pose a greater threat to the American company’s ambitions.

Netflix recently expanded to six more countries in Europe after launching there in 2011. TV and movie fans in the U.K., France, Germany, and 10 additional European nations now have access to the streaming service for a monthly subscription fee.

Pricing for Aussies and Kiwis will be announced at a later date, the company said.

Trevor Mogg
Trevor Mogg
Contributing Editor
Not so many moons ago, Trevor moved from one tea-loving island nation that drives on the left (Britain) to another (Japan)…
Topics
LG C6H OLED Evo AI Review: The First Meaningful C-Series Upgrade in Years?
This one stays true to its roots, while delivering upgrades that revive the C-series as a worthwhy investment.
Electronics, Screen, Computer Hardware

Buy from Best Buy

The LG C-Series has long occupied a unique position in the TV market. For years, it has been the default recommendation for anyone looking for a premium OLED experience without stepping into flagship pricing territory. It consistently delivered the picture quality, gaming performance, and overall reliability that made it one of the safest OLED recommendations available.

Read more
Tidal lays down the rules for AI music. I wish Spotify and everyone else would follow
Tidal app showing on iPhone 15 Pro.

Every week, the AI music problem is getting increasingly hard to ignore, especially for streaming platforms. Deezer reported that 44% of all new music uploaded to its platform daily is now AI-generated; that's almost half the songs.

Spotify relabeled and tightened its AI policies last September, while Apple Music announced a tagging approach in March. However, the subscription-based artist-first music platform Tidal has done something none of them did. 

Read more
Netflix just got a whole lot more irritating if you share a screen in a household
Every profile will soon need its own email address, adding another hurdle for households that share a TV.
Netflix on TV couple watching

Netflix's password-sharing crackdown isn't over just yet. The streaming giant is now rolling out another change that could make shared household accounts a little more cumbersome, this time by asking every profile on an account to have its own email address. While the move isn't designed to stop families from sharing a subscription, it does add another layer of identity verification that many users probably weren't asking for.

Netflix wants every profile to have its own identity

Read more