Skip to main content

Digital Trends may earn a commission when you buy through links on our site. Why trust us?

Nvidia is launching a new GPU, but read this before buying

Two RTX 4070 graphics cards sitting side by side.
Jacob Roach / Digital Trends

Nvidia is launching a new version of one of its best GPUs — the RTX 4070 (non-Super). Normally, this would be great news. However, there’s one downside: Nvidia is equipping the new RTX 4070 with GDDR6 memory, which is a step down from the GDDR6X that the GPU usually comes with. This wouldn’t be the end of the world, but there are a couple of red flags.

For starters, Nvidia itself lists the GPU alongside its previous version. It seems like the two RTX 4070s will only differ by memory type, all the while retaining the same clock speeds, bus width, and CUDA core counts. This is good news, but switching from GDDR6X to GDDR6 means a drop in bandwidth.

Recommended Videos

It’s not a massive difference. The new RTX 4070 is said to sport GDDR6 VRAM clocked at 20Gbps, while the GDDR6X version is clocked at 21Gbps. This means a drop in bandwidth from 504GB/s down to 480GB/s. Nvidia itself claims that the new GPU “offers similar performance in games and applications,” and I can easily believe that.

Nvidia is releasing this RTX 4070 in September due to steady demand for the card, and no wonder. Despite the launch of the RTX 4070 Super in January, the RTX 4070 remains a competitive mainstream option for gamers, especially after the $50 price cut that it received after the Super version came around. Even with the downgrade in RAM, the RTX 4070 should still be great … but the caveats are still quite glaring.

The RTX 4070 graphics card on a pink background.
Jacob Roach / Digital Trends

The main issue that I’m seeing is that Nvidia doesn’t list the GPU separately — it’s simply another variant of the RTX 4070. This may result in unclear branding once the cards made by Nvidia’s partners hit the shelves. You’ll now have to keep an eye out, as it might be all too easy to buy the GDDR6 version by accident.

There’s nothing wrong with the GDDR6 version, but it is a small downgrade. However, that spec adjustment doesn’t come with a lower price. Unless Nvidia or its partners are readying a happy surprise for September, the RTX 4070 with GDDR6 memory will be priced at a recommended list price (MSRP) of $550. Long story short, you might end up buying a (admittedly very slightly) worse GPU for the same price.

On the other hand, it’s not all bad. As it now seems we might not get any new GPUs this year after all, the increased supply of RTX 4070 should help keep the market healthy even despite the warning signs of an upcoming GPU shortage.

Monica J. White
Monica is a computing writer at Digital Trends, focusing on PC hardware. Since joining the team in 2021, Monica has written…
Nvidia’s RTX 5080 laptop GPU almost makes the flagship obsolete
Upcoming Nvidia RTX 40-series laptops over a black and green background.

Nvidia makes some of the best graphics cards to be found in laptops, but some of these GPUs might be closer in terms of performance than you'd expect. The laptop version of the RTX 5080 has been benchmarked, and it's shockingly close to the RTX 5090. Are the laptops equipped with the RTX 5090 still worth buying?

Notebookcheck was able to compare the RTX 5090 and the RTX 5080 laptop GPUs under ideal circumstances: In two iterations of the same laptop. The cards were both paired with AMD's Ryzen 9 9955HX CPU, which removes a lot of the usual benchmarking discrepancy you'd run into in laptops. When both are installed in similar systems, we can get a good feel of how each card performs without external factors, and that is the case in these benchmarks.

Read more
Nvidia’s new laptop GPU is 50% slower than desktop. Is it still worth buying?
Razer Blade 16 2025

Laptop gamers, rejoice -- Nvidia's best graphics cards have finally made their way to laptops. With the ongoing rollout of laptops equipped with the RTX 5090, RTX 5080, and the RTX 5070 Ti, those of us who game on the go are faced with a tough choice: Do I upgrade now or wait for the next generation?

Unfortunately, as is often the case, there's no easy answer. To make your life easier, I've looked through reviews of laptops equipped with the RTX 5090, and I'll attempt to answer that question for you. Be warned, though, that if you're expecting big generational gains, you might not find them here.

Read more
Laptop GPU names feel like a scam
Gamer playing Overwatch on GIGABYTE G6X gaming laptop from GIGABYTE gaming laptop deals.

Despite the top-tier graphics cards from the past few generations being absolute power hogs, drawing hundreds upon hundreds of watts to deliver what feels like increasingly-modest performance gains, their laptop counterparts have taken enormous leaps in capabilities. AMD, Nvidia, and Intel have made great strides in what onboard graphics and dedicated graphics chips can do with relatively limited power and cooling options.

But even so, mobile GPU naming feels like a scam. The latest example is the flagship Nvidia RTX 50 GPU of this generation, the RTX 5090. On desktop it's about 30% faster than an RTX 4090, but with boatloads more memory, support for the latest multi frame generation technology, and a near-600W TDP to go with it.

Read more