With just a few weeks before the election, volunteers supporting Democratic candidate Barack Obama have developed a free application for the iPhone aimed at getting the vote out.
But perhaps the most important feature of the application is the “Call Friends” part, where users can help organize friends living in swing states.
It took the volunteers less than three weeks to come up with the application that the campaign feels can help influence the vote. Along with that “Call Friends” option, users can make notes on friends called, as to whom they support and whether they need reminder calls. The application does total the number of calls made but no information is shared or left on the phone. The application can also pass on video and information from the campaign to convince others.
Raven Zachary, one of the leader on the application project, told the BBC:
"The iPhone is one mobile platform and there are millions of voters who don’t have the iPhone.
"But we are at the beginning of a new wave of mobile technology and we are seeing with the Obama campaign how he uses technology. This will become the norm moving forward."
The iPhone move certainly makes sense for a candidate who announced his voice presidential pick to followers by text message.
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