Skip to main content

You could soon be wearing a pair of Snapchat smart glasses

snapchat stories your 2017 story app snap chat smartphone ios android
Image used with permission by copyright holder
Snapchat could be getting into the hardware business, but it won’t be making a Snapphone.

The company is reportedly hiring experts in wearable technology, according to a report from CNET. What’s interesting is that it’s specifically looking for hardware experts, suggesting that instead of simply developing apps for wearable tech, Snapchat wants to make a wearable device of its own.

It’s very interesting news for the social media network, which currently boasts a user base of 100 million daily users.

Key hires include Mark Dixon, who was a recruiter for the Microsoft HoloLens, as well as Eitan Pilipski, who previously worked in the Qualcomm Vuforia team, which was aimed at building computer vision technology for augmented reality. Snapchat hired him as an engineering director back in January.

Snapchat’s decision isn’t totally unprecedented. In fact, the company is almost mirroring another social media network’s moves: Facebook. Facebook paid a hefty $2 billion for Oculus back in 2014, and while Snapchat certainly isn’t doing badly as a social media network, it makes sense that the company would want to start branching out.

It’s important to note that there have been signs that Snapchat would be entering the wearable market for a while now. In 2014, the company purchased Vergence Labs, a startup that creates eyewear similar to Google Glass. The startup made a device that records video from what the wearer sees. Then, in 2015, the company created Snapchat Research, a team of scientists and engineers that is working on machine learning technology.

Still, it would be interesting to see what a pair of Snapchat glasses looks like. It’s unlikely that the company could market a pair of smart glasses that revolve solely around taking temporary videos to send to friends. Instead, it would have to branch out into totally new territory, and while video taking could be a part of the experience, the device would need something extra. Perhaps this could be the set of augmented reality goggles that we’ve always wanted.

Snapchat has grown into a photo and video giant, with users reportedly viewing as many as 8 billion videos every single day. The company has even caught up to Facebook, which announced that 8 billion videos per day were being viewed back in November.

Updated on 03-12-2016 by Christian de Looper: Included credit to CNET.

Editors' Recommendations

Christian de Looper
Christian’s interest in technology began as a child in Australia, when he stumbled upon a computer at a garage sale that he…
Is Snapchat free? Here’s how much you’ll need to pay for it
Pricing options in the Snapchat app on an iPhone.

As Twitter continues to flirt with the idea of being a paid social media app, many are turning to other apps like Snapchat in search of free content and a free way to connect with friends online. Unfortunately, Snapchat doesn't make it entirely clear if it's a free or paid experience — resulting in some confusion for new users.

Snapchat is one of the most popular social media apps today, allowing its users the ability to connect with one another instantly and capture and save precious moments in photos and videos. It's a great app for those wanting to stay connected, but with the recent launch of Snapchat Plus, users are left scratching their heads, wondering if they can continue using Snapchat for free.
Snapchat is free, for the most part

Read more
I used the Nreal Air AR glasses to totally transform my iPhone
Nreal Air glasses laying on a table.

The new Nreal Air glasses have transformed my iPhone into a productivity and entertainment monster by adding a giant display that fits on my face. It sounds like something out of a sci-fi film, but that's the reality we're living in 2022.

At first glance, the $379 Air looks like typical virtual reality (VR) hardware. The glasses wear like a VR headset and have a cable that attaches to your mobile device. But the Air doesn’t offer an actual VR experience and instead focuses on mirroring the content of your phone, tablet, or laptop. In effect, the Air offers a giant monitor in the form factor of a pair of sunglasses.
Not VR can be a good thing

Read more
Snapchat+ now lets you customize when Snaps on Stories expire
A person using Snapchat on an iPhone.

Snapchat+ subscribers have a few more new features to look forward to this week, including the ability to set different expiration dates for their Snaps on Stories.

On Thursday, Snapchat announced four new features for subscribers of its premium version of Snapchat. The most notable of the newly released features is known as "custom Story expiration." This feature allows Snapchat+ subscribers to choose from a series of expiration date options for Snaps on a Story. The options range from letting Snaps expire after one hour to letting them expire after up to one week.

Read more