Skip to main content
  1. Home
  2. Gaming
  3. Business
  4. News

Nintendo sells a whopping 15 million Switch units, gets a new leader

Add as a preferred source on Google
Image used with permission by copyright holder

The unpatchable exploit recently discovered to affect the Nintendo Switch apparently hasn’t affected the popular gaming console’s success, nor its maker’s earnings. On Thursday, April 26, the Japanese gaming conglomerate gave us a look at its latest earnings, and simply put, they look good. In the first three months of 2018, Nintendo managed to sell a total of 15 million Switch gaming consoles, which is a whole 50 percent above its initially expected sales volume of 10 million units. The handheld console contributed enormously to the company’s $9.7 billion revenue figure, up 116 percent over the same time last year.

The most popular games associated with the Nintendo Switch were Super Mario Odyssey, which sold 10 million copies, followed closely by Mario Kart 8 Deluxe at nine million, and Splatoon 2 at six million. And as Nintendo continues to add more games to its roster, it’s expecting that folks will gravitate toward the Switch even further — over the next year, the company intends to sell 20 million Switch units.

Recommended Videos

And arriving to lead the company into this ambitious territory is a new president, Shuntaro Furukawa. Formerly a board member of Pokemon Co, the relatively young executive (he’s 46) will take over the reins from the company’s current leader, Tatsumi Kimishima, who was responsible for the debut of the Switch in 2017. The hope is that this injection of young energy will propel Nintendo further forward, and continue to make the company appealing to new generations.

“The key thing here is that management is getting younger,” Satoshi Kurihara, an analyst at Tokai Tokyo Research Institute, told Bloomberg. “They will have to execute the Switch’s growth plan, so in that sense this is a new start.”

Another new start is Nintendo’s Labo, a cardboard-based gaming creation that, as we previously reported, gives players the chance to build working pianos, remote-controlled cars, and even a fishing rod using their Switch systems. This is expected to be another big hit for the Nintendo team, though it’s still a little too early to tell exactly how users are actually reacting to this DIY gaming system. In any case, under new leadership and with a flagship product as successful as the Switch, it seems that we’ll have plenty to look forward to from Nintendo.

Lulu Chang
Fascinated by the effects of technology on human interaction, Lulu believes that if her parents can use your new app…
Anthropic cracks down on video game cloning with new Claude restrictions
Claude can still help develop original games, but copying existing titles is now off the table.
Claude website open on laptop

AI has been making its way into video game development for a while now, but the recent developments have started raising some serious concerns. Popular games are being reverse-engineered with AI assistance, recreated for web browsers, and made playable on platforms they were never released for. Between all that, indie developers have started pulling down their demos over fears of getting copied. Anthropic has now stepped in with new restrictions for Claude Code.

The change was first spotted on X and subsequently confirmed by Anthropic's Addy Osmani. The new instructions prevent Claude from recreating specific existing games, even if they are renamed or presented as original projects. Users can still make original games, work on games within a genre, and use their own designs and assets.

Read more
Ubisoft shares major Assassin’s Creed updates, including disappointing news about remakes
New Game+, a final Black Flag treat, and a 20th birthday on the horizon.
Assassin's Creed, Gaming, Remake

If you have been looking for an excuse to jump back into Assassin’s Creed, Ubisoft just gave you a couple of good ones. Its Fall 2026 update is packed with news, from fresh content to a big birthday celebration next year.

What’s new in Assassin’s Creed Valhalla?

Read more
Phantom Blade Zero hands-on: An extraordinary game with unbelievable combat that I can’t get enough of
Every fight feels like a beautifully choreographed martial arts movie, except I'm the one controlling every move.
Phantom Blade Zero poster

We have had a considerable number of high-profile game releases this year, but none so far have had as much hype behind them as Phantom Blade Zero. The source of all that hype was a 2023 trailer highlighting its fluid kung-fu-derived sword combat. Considering that, at the time of writing this piece, there are over 700,000 concurrent players on Steam alone, on a weekday no less, I think it's safe to say that the hype has converted into gamers actually showing up for the game. I have sunk around 10 hours into this game today, and so far, it has been nothing short of an absolute masterclass in action combat.

A world that pulls you in from the start

Read more