Skip to main content

Apple shows off iPhone 8’s augmented reality features at September 12 event

augmented reality
Image used with permission by copyright holder
At WWDC 2017, Apple lifted the lid on its ARKit augmented reality development tools. At the company’s September 12 event, AR apps were given major spotlight as part of the iPhone 8 and iPhone X reveal.

Apple is billing the iPhone 8 and iPhone X as the first smartphones designed with AR in mind. Their cameras have been calibrated for the technology, and the phones are capable of delivering crisp, 60fps visuals even in low-light conditions, and they are outfitted with a new gyroscope and accelerometer to track motion accurately — something that developers have been eager to see.

The A11 Bionic is the jewel in the crown of these AR capabilities. Its CPU handles world tracking and makes sure that the scenes virtual objects are placed in are rendered consistently, its GPU outputs realistic graphics, and Apple’s custom-designed ISP handles lighting.

A few examples of apps developed to take full advantage of the AR hardware were shown off. Major League Baseball’s At Bat app layers player stats over a live view of the game while you’re at the stadium, which seems like a great way to merge the best aspects of broadcast coverage with the appeal of being in the crowd.

Sky Guide overlays a star map over the night sky, making it easy to spot individual constellations. We only saw brief glimpses of these apps, but if they work as flawlessly as they seemed to, they’ll go a long way toward demonstrating that AR is something of a gamechanger and not just a gimmick.

Directive Games demonstrated its new title, The Machines. It’s a multiplayer game where a landscape is virtually implanted on a flat surface in the real world, with players invited to move around the environment to gain a tactical advantage over the opposing force.

The Machines looks like an action-centric take on real-time strategy with a focus on the land grabs that make MOBA games so compelling. It’s set to be released via the App Store later this month.

Pre-orders on the iPhone 8, 8 Plus, and iPhone X are set to open on September 15, with the devices arriving a week later on September 22, while iOS 11 launches on September 19.

Editors' Recommendations

Brad Jones
Former Digital Trends Contributor
Brad is an English-born writer currently splitting his time between Edinburgh and Pennsylvania. You can find him on Twitter…
There’s a big problem with the iPhone’s Photos app
The Apple iPhone 15 Plus's gallery app.

While my primary device these days continues to be my iPhone 15 Pro, I’ve dabbled with plenty of Android phones since I’ve been here at Digital Trends. One of my favorite brands of phone has been the Google Pixel because of its strong suite of photo-editing tools and good camera hardware.

Google first added the Magic Eraser capability with the Pixel 6 and Pixel 6 Pro, which is a tool I love using. Then, with the Pixel 8 series, Google added the Magic Editor, which uses generative AI to make edits that wouldn’t be possible otherwise. There are also tools like Photo Unblur, which is great for old photographs and enhancing images that were captured with low-quality sensors.

Read more
Why you should buy the iPhone 15 Pro Max instead of the iPhone 15 Pro
Someone holding an iPhone 15 Pro Max outside on a patio, showing the back of the Natural Titanium color.

If you want the best iPhone money can buy in 2024, you have two options: the iPhone 15 Pro and the iPhone 15 Pro Max. They have the same chipset, similar display technology, nearly identical cameras, etc. It's a really close battle, save for the fact that the iPhone 15 Pro is $200 cheaper.

It might be tempting to save some cash and choose the iPhone 15 Pro, but I recommend you splurge for the larger (and more expensive) iPhone 15 Pro Max. Why? Let me explain.
It's a big iPhone you won't hate using

Read more
This one thing could make iOS 18 the best iPhone update in years
The Home Screen on the iPhone 15 Pro Max.

Apple’s WWDC 2024 is just a couple of months away. As with every WWDC, we’ll see what Apple has in store for the next generation of software across its hardware portfolio, including the iPhone with iOS 18.

Rumors have been swirling about iOS 18 and how it will be “one of the biggest updates yet.” We know some features like RCS support in Messages are definitely coming, with other whispers of big home screen customization changes and more.

Read more