Pitcher perfect: BrewDog is building a beer-themed hotel for craft beer lovers

Something big is brewing in Columbus, Ohio. Scotland’s BrewDog craft brewery is making a push into the States via one of the most interesting Indiegogo projects we’ve ever seen. In what will be known as the Doghouse, the company plans to raise funds to open a “craft beer hotel and sour beer facility” to offer beer lovers an unforgettable (unless you drink too much) experience.

From a romantic getaway to a company meeting, everything is better with beer. That’s why every facet of the Doghouse will be built around the craft beer experience. In the guest rooms, kegs, mini bars, and even shower fridges will ensure that you’re never far from a delicious, refreshing brewski. The hot tubs will be built out of recycled oak barrels, the very ones used in the beer aging process, and the spa treatments will be replete with hop-infused face masks and malt barley massages. Even the soaps and shampoos will be made with craft beer as an ingredient.

BrewDog is known for a variety a beers, but the Doghouse brewing facility will focus on sours. The company says this will present a unique opportunity to experiment with some “insane recipes” while leaving its other locations to focus on traditional brews.

In just a few days, the crowdfunding campaign has raised $125,000 — well above the modest goal of $75,000, and likely still well below what a facility of this type will cost. A wide variety of perks are available at different pledge tiers for those interested in supporting the project. A one-night stay in the hotel for two people can be picked up for a jut $125, advertised as being worth $250. Tours and tastings start at just $25, while full spa treatments go for $1,000. The top tier is the $30,000 Doghouse Takeover, perfect for the corporate retreat where you want to make sure no actual work gets done.

We know, it’s exciting, but don’t pull at the leash just yet. BrewDog says the design for the Doghouse will be locked down this summer, but doesn’t expect the facility to open to the public until the third quarter of 2018.

Emerging Tech

Awesome Tech You Can’t Buy Yet: camera with A.I. director, robot arm assistant

Check out our roundup of the best new crowdfunding projects and product announcements that hit the web this week. You may not be able to buy this stuff yet, but it sure is fun to gawk!
Home Theater

Wireless headphones are finally awesome, and these are our favorites

With sleek form factors, prime audio quality, and the freedom of untethered listening, there has never been a better time to pick up a pair of wireless headphones. These are the best ones currently available.
Smart Home

Brew it fast, hot, and flavorful with our favorite coffee makers

Whether you're looking for a simple coffee maker to get you through the morning or a high-end brewer that will impress your taste buds and your friends, you'll find some of the best coffee makers around on this list.
Home Theater

Not chill: Netflix is hiking prices across all its tiers

Netflix has to get the billions of dollars it's spending on new content from somewhere. The streaming giant announced price hikes across the board, raising its monthly rates between $1 and $2 per tier in the next few months.
Movies & TV

NBCUniversal will launch its own streaming service in 2020

NBCU is prepping a streaming service filled with its original content for a debut sometime next year, meaning that Michael, Dwight, and the rest of the Scranton crew might be moving to a new home.

Benchmark results show Snapdragon 855 destroys previous-generation chip

Almost exactly a year after the launch of the Snapdragon 845, Qualcomm took the wraps off of its next-generation mobile platform, the new Snapdragon 855. The new chip puts an emphasis on A.I. performance.

Apple’s iPhone battery offer was reportedly way more popular than expected

As many as 11 million iPhone owners reportedly made use of Apple's cheaper battery replacement offer that launched in 2018 in response to the iPhone throttling debacle — some 10 times more than the company had apparently expected.
Home Theater

Cord-cutting has grown by 48 percent in 8 years, according to Nielsen

People are continuing to ditch cable but not all cord-cutters are the same. In fact, there are two distinct groups within the cord-cutting universe, with a very small, yet growing third group that's worth paying attention to.

Huawei in for a rough year as feds investigate alleged trade secrets theft

Huawei is also facing issues in the U.S., but it doesn't seem like that will end any time soon. According to a new report, the company is facing a federal investigation in the U.S. for allegedly stealing trade secrets.
Emerging Tech

Glowing space billboards could show ads in the night sky

Look up at the night sky in 2020 and you might see an ad for McDonald's floating among the stars. A Russian startup is working on a project that uses a constellation of small satellites in low-Earth orbit to create glowing ads.

OpenTable points can now be used to whittle down cost of a hotel stay

Have some OpenTable Dining Points built up? Now those points can also be used to make your own hotel discounts. OpenTable is teaming up with Kayak to use points as discounts on participating hotels.

Tesla cuts workforce by 7 percent, ends referral program to trim costs

Tesla has announced plans to trim its workforce by seven percent, and it will end the referral program that rewards customers who help it sell cars. These measures are ways to cut costs and boost profits.

Google is buying mysterious smartwatch tech from The Fossil Group for $40 million

Google is about to step up its smartwatch game. The company has agreed to buy an unnamed smartwatch technology from The Fossil Group for a hefty $40 million. Considering the acquisition, it's clear Google is serious about smartwatches.

Apple banned from distributing some iPhone models in Germany

Apple is following the FTC's lead and has sued Qualcomm for a massive $1 billion in the U.S., $145 million in China, and also in the U.K., claiming the company charged onerous royalties for its patented tech.