The iPhone SE is an early hit, as pre-orders hit 3.4 million in China

iphone se china pre order news picture 1
While the iPhone SE probably won’t be as popular as the larger iPhone 6S and 6S Plus, it probably won’t be a flop either. It appears Chinese consumers are craving the smaller 4-inch phone as pre-orders are strong ahead of its March 31 debut.

Apple hasn’t released official pre-order numbers, but CNBC did its own investigation. The news channel looked at the pre-orders from three retailing sites and found the total to be 3.4 million. Also not surprisingly, the Rose Gold and Gold color options are the most popular.

This is good news for Apple as the company really wants to make a splash in emerging markets. However, pundits don’t think the phone will be so successful in China. A unofficial distributor in Henan Province said “the new iPhone SE has no revolutionary update.”

Unofficial vendors like these are used to selling a newly released iPhone for as much as $300 over the regular price, but not this time around. He went on to say that demand probably won’t be as strong as for the iPhone 6 and 6S, and noted that the phone is already being offering for at $20 less than the official $505 price tag in China. Another vendor is already pricing it $100 below.

Apple’s play here might not just be about price, as a Piper Jaffray survey late last year showed 20.3 percent of consumers prefer a 4-inch iPhone. It’s doubtful that Apple expects the iPhone SE to set the world on fire, but it probably knows that a certain amount of its customer base will appreciate it. Are you one of them? Sound off in the comments.

Cars

The 2020 Lexus RC F goes on a diet to run faster and hit harder

The Lexus RC F has been one of the heavier cars in its competitive set since its introduction. The Japanese firm's engineers set out to shed weight as they gave the model a mid-cycle update.
Computing

Yes, Android apps can run on your PC, and it's easier than you think

Wish you knew how to run Android apps in Windows? It's easier than you might think and there are a number of different ways to do it. In this guide, we break down the steps so you can follow along with ease.
Computing

Is it worth spending more for the Surface Pro, or is the Surface Go good enough?

The Surface Go versus Surface Pro -- which is better? While the higher price tag of one might make you think it's an easy choice, a deeper dive into what each offers makes it a closer race than you might assume.
Computing

Getting Windows 10 updated doesn't have to be so painful

Windows update not working? It's a more common problem than you might think. Fortunately, there are a few steps you can take to troubleshoot it and in this guide we'll break them down for you step by step.
Mobile

The most expensive Galaxy S10 could be the priciest Galaxy phone we've seen

Not long now; with 2019 underway, the Samsung Galaxy S10 is almost here. Before it arrives, here's absolutely everything you need to know about all three of Samsung's next flagships.
Mobile

Unleash your inner artist with the best drawing apps for the iPad Pro

The best drawing apps for the iPad Pro turn Apple's robust tablet into a canvas worthy of a true artist. Here are 20 of our current favorites, whether you're looking to keep things simple or take your art to the next level.
Emerging Tech

CES 2019 recap: All the trends, products, and gadgets you missed

CES 2019 didn’t just give us a taste of the future, it offered a five-course meal. From 8K and Micro LED televisions to smart toilets, the show delivered with all the amazing gadgetry you could ask for. Here’s a look at all the big…
Android

Mobile World Congress (MWC) 2019: Complete Coverage

There's no bigger show for mobile tech geeks than Mobile World Congress in Barcelona, Spain: where flagship phones are born and intriguing new wearables shine. And this year, where foldable phones and 5G are likely to dominate the news. For…
Mobile

C you soon? Rumors swirl of a USB-C port on 2019 iPhones

While it's not been long since the last iPhones launched, rumors for the next iPhone are already surfacing. Apple's 2019 flagship could include a variety of upgrades ranging from a new design to enhanced features.
Mobile

Biometric phone unlocks can’t be forced by feds, says U.S. judge

Fingerprint and face unlocks used to not be protected by the Fifth Amendment, but that may soon change. A judge in California has ruled biometric unlocking methods of all kinds are protected in the same way as passcodes.
Mobile

The Note 8 and S8 range now have access to the Android Pie beta

Android 9.0 Pie has been released. But is your phone getting Android 9.0 Pie, and if so, when? We've done the hard work and asked every device manufacturer to see when their devices would be getting the update.
Mobile

The Motorola Razr may return as a foldable phone — for $1,500

The Motorola Razr V3 is one of the world's most iconic phones, and it could be making a stylistic return in the form of a foldable Motorola smartphone -- but it may cost around $1,500. Is the nostalgia worth it?
Mobile

The iPhone XS Battery Case's battery has a smaller capacity than previous cases

Apple has been rumored to be working on a new iPhone battery case for the iPhone XS, iPhone XS Max, and iPhone XR. Now, those new cases are finally here, offering seven hours of extra use for each iPhone and are available for $129.
Mobile

Join the Apple club with our complete guide to switching from Android to iOS

If Android simply isn’t cutting it for you anymore, then you might be considering Apple’s warm embrace. Here’s how to make the switch from Android to iOS without losing your contacts, sleep, or hair!