Bye, Bye Bebo – AOL Dumps the Popular Social Site

By Ian Bell June 17, 2010

AOL is paring back its ambitions in the world of online social networking, selling a website called Bebo that it bought a little more than two years ago for $850 million.

Bebo, which launched in 2005, has failed to match the huge popularity of sites like Facebook and Twitter.

AOL Inc., which is based in New York, tried to use the site to drive traffic to its other ad-supported Web properties, but it hasn’t taken off. The site had about 5 million users in February, according to comScore Inc., compared with Facebook’s 210 million. AOL said in April it planned to shut the site or sell it.

The buyer is the private investment firm Criterion Capital Partners LLC.

The California company did not say how much it is paying, but analysts have speculated that the site would fetch just a fraction of what AOL paid for it.

Ian Bell

Publisher

I work with the best people in the world and get paid to play with gadgets. What's not to like?

Computing

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Why you should buy the Dell XPS 13
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Computing

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An official rendering of the Apple M4 chip.

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Where can you find these chips?

Computing

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Apple iMac with Retina 5K Display review close

If you're in the Apple ecosystem and need a desktop computer rather than something like a MacBook, then you'll want to go for the Apple iMac, which is one of the best all-in-one computers on the market. There are quite a few screen sizes and specs to pick from, and if you're willing to go for a renewed option, you can get some older yet still powerful iMacs for a great price with desktop deals. Even if you aren't, there are still some great Apple deals you can take advantage of to save yourself some money, which is why we went out and scoured the internet for the best deals we could find. If you need something portable, check out MacBook deals. For extra savings, check out refurbished MacBook deals.
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