New Hires Located in Key L.A, Midwest, and Canada/U.K. Regions
PORTLAND, ORE. – APRIL 16, 2015 – Leading consumer technology publisher Digital Trends today announced a sales team expansion with the addition of three executives to drive revenue growth across its platforms globally. Digital Trends’ new hires are top executives with deep experience in targeted market segments including automotive, entertainment, consumer packaged goods and electronics.
New hire Marc Levin is Director of West Coast Sales based in Los Angeles. Levin has a successful track record of growing revenue for Microsoft Advertising’s digital properties, and holding senior sales and marketing positions at CNN Digital and Yahoo! with experience in the automotive and entertainment categories.
Scott McRoberts is the new Midwest Director of Sales. McRoberts, a seasoned sales executive, drove growth at CBS Sports Digital, MTV Networks, VH1 and CMT and has deep relationships in the consumer packaged goods, technology and gaming categories.
Richard Han is now Digital Trends’ Director of Canada and U.K. Sales. Han’s experience includes successful behavioral and demographic targeting digital ad campaigns for Defy Media, Break Media, and World Wrestling Entertainment.
“Digital Trends serves the highly sought after tech influencer 25-to-44-year-old demographic and our unique site visits are growing exponentially as tech has exploded in our lifestyle,” said Andrew Budkofsky, Executive Vice President of Sales & Partnerships at Digital Trends. “To take advantage of this, we found these experienced sales executives with deep roots in the specific regions we need to target to round out our presence.”
About Digital Trends
Digital Trends is a leading consumer technology publisher that aims to demystify technology, helping people navigate an increasingly digital world. Digital Trends’ easy-to-understand product reviews, entertaining news and videos serve more than 20 million unique visitors each month and ten million mobile users. Digital Trends reaches 90 million tech influencers through the Digital Trends Media Network, and its syndicate partners include Yahoo!, FOX News and more than 200 broadcast news stations. Digital Trends is headquartered in Portland, Ore., and has offices in New York City, San Francisco and Chicago. For more information, visit www.digitaltrends.com and follow @DigitalTrends on Twitter and Facebook.
Jaime Cottini for Digital Trends