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Digital Trends launches site for hispanic market and names T-Mobile presenting sponsor

Digital Trends en Español Features Original Content; The Latest Consumer Tech Product News, Reviews in Spanish

PORTLAND, ORE. – April 24, 2015 – Leading consumer technology lifestyle publisher Digital Trends today unveiled Digital Trends en Español, a new site for original tech news and reviews for the Spanish-speaking market in the United States. T-Mobile is the flagship sponsor of the new site, which is supported by the Digital Trends editorial team.

Digital Trends en Español is available now at es.digitaltrends.com.

“Digital Trends is proud to fulfill the demand here in the U.S. for top tech news and reviews in Spanish,” said Digital Trends CEO Ian Bell. “Our core business is to help people make informed purchases of everything from smartphones to wearables to cars and household appliances – and Digital Trends en Español serving the Spanish-speaking market is a natural extension for us.”

“As T-Mobile continues to shake up the wireless industry, our focus on the growing U.S. Hispanic community has never wavered,” said Peter DeLuca, Senior Vice President of Brand and Advertising at T-Mobile. “Sponsoring Digital Trends en Español is a great opportunity for the Un-carrier, as we value the importance and influence of the tech-savvy Hispanic market. It’s great that Digital Trends is making their significant resource for consumer electronics and mobile industry news accessible to the Spanish-dominant customer.”

The launch of Digital Trends en Español is a major milestone for Digital Trends. In late 2014, Digital Trends completed DT Home, a modern 6,000-square-foot testing facility to better generate the spot-on product reviews Digital Trends’ readers have come to rely on. Digital Trends has grown to 35 employees in Portland and more than 50 nationwide, a 100 percent increase since 2012. Digital Trends recently added offices in San Francisco, Los Angeles and Chicago and has an editorial and business office in New York City. The site has doubled its readership every year since inception and now reaches 20 million unique visitors per month.

About Digital Trends

Digital Trends is a leading consumer technology publisher that aims to demystify technology, helping people navigate an increasingly digital world. Digital Trends’ easy-to-understand product reviews, entertaining news and videos serve more than 20 million unique visitors each month and ten million mobile users. Digital Trends reaches 90 million tech influencers through the Digital Trends Media Network, and its syndicate partners include Yahoo!, FOX News and more than 200 broadcast news stations. Digital Trends is headquartered in Portland, Ore., and has offices in New York City, San Francisco, Los Angeles and Chicago. For more information, visit www.digitaltrends.com and follow @DigitalTrends on Twitter and Digital Trends on Facebook.

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Press contact:
Jaime Cottini for Digital Trends
jaime@cottinipr.com
503.342.2890