Skip to main content

How to pre-order the Apple Watch Series 7

The Apple Watch Series 7, which was among the new lineup of products Apple announced in September, is available for pre-order. If you’re thinking about buying a new Apple Watch Series 7, you can do so starting today, October 8. Here’s what you need to know.

What’s new?

The Apple Watch Series 7 features a few subtle design changes. Compared to the Series 6 (which you can get a great deal on now), the Retina screen is 20% larger and the bezel is thinner. All the extra space can display 50% more text and even a full keyboard. The aluminum cases are available in five colors: Midnight, starlight, Product Red, blue, and a dark hunter green. Apple also rounded the corners of the new model and created watch faces to match.

Apple Watch 7 new colors.
Apple

The design changes don’t just make the watch more attractive. Apple also made the screen more durable, with a thicker, crack-resistant cover. With an IPX6 rating, the Apple Watch Series 7 model can withstand exposure to dust, sand, and water.

How much does the Apple Watch Series 7 cost?

The base model starts at $399 for a 4.1mm display with GPS, but the Apple Watch Series 7 is available in multiple configurations. There are two sizes, and each size has a GPS-enabled model and a more expensive cellular-equipped counterpart. Here’s the breakdown of prices:

Material Size Connectivity Price
Aluminum 41mm GPS $399
Aluminum 41mm Cellular $499
Aluminum 45mm GPS $429
Aluminum 45mm Cellular $529

All of the aluminum models are available in the same five colors. You can upgrade from an aluminum case to stainless steel, starting at $699, or to titanium, starting at $799. BestBuy offers the stainless steel model, but most carriers won’t carry these premium watches, so you will have to order directly from Apple.

Where can I buy the Apple Watch Series 7?

You have no shortage of options for buying the Apple Watch. It’s available at BestBuy, Target, and Walmart, as well as cellular carriers and Apple. The pricing is consistent across retailers, but there are some benefits to buying it from Apple or from a cellular carrier. Here’s what to consider:

Apple

If you buy the Apple Watch Series 7 from Apple, you can customize your watch to include whatever case and band combination you like, including the Apple-exclusive Solo Loop and Braided Solo Loop silicone bands. You can start building your new watch at Apple’s online store.

Apple Watch 7 design and display.
Apple

Apple also offers a $100 rebate when you buy a cellular-equipped model and activate it on Verizon or T-Mobile. You can buy your watch outright from Apple, but you’ll need a payment plan to take advantage of the following carrier deals.

Verizon

If you have another Apple Watch in good condition, you can trade it in for $200 off an Apple Watch Series 7 from Verizon. The trade-in credit is offered as a discount on a payment plan that lasts 24 or 30 months, and you’ll also need an unlimited data plan. You can pick out a new watch to replace your trade-in on Verizon’s website.

AT&T

If more than one person in your family needs a new Apple Watch, you might consider this offer from AT&T. For a limited time, it’s offering $200 off the purchase of two Apple Watches — and they don’t need to be Series 7 models, either. The deal is being offered on all watches going back to Series 3 (which we don’t recommend buying at this point). Both watches must be purchased with a 36-month payment plan and data.

When will the Apple Watch Series 7 be released?

The Apple Watch Series 7 will hit retail on October 15, 2021. Pre-orders will ship that day unless the retailer says otherwise.

Editors' Recommendations

Sandra Stafford
Sandra Stafford is a Mobile team writer. She has three years of experience writing about consumer technology. She writes…
Nomad’s new iPhone case and Apple Watch band may be its coolest yet
Nomad Glow 2.0 Sport Case and Apple Watch Sport Band in daylight.

Though the world of Apple accessories is a dime a dozen, one of the better brands that you can buy is Nomad. Nomad has a variety of amazing leather Apple Watch bands and cases, as well as non-leather options, too. In August 2023, Nomad released a one-of-a-kind Glow in the Dark Apple Watch band that sold out in about 12 hours.

Since that Glow in the Dark band was a limited edition, no one was sure if Nomad was going to re-release it, and this explains the high resale prices you’ll find on eBay. But Nomad just released the Glow 2.0 Apple Watch Sport Band as well as a new Glow 2.0 Sport Case for the iPhone 15 Pro and iPhone 15 Pro Max. And, yes, they're just as wonderful as before.
The new and improved Glow 2.0

Read more
Apple issues fix for ‘ghost touch’ problem on older Apple Watches
An Apple Watch Series 8 with the display turned on.

Apple Watch Series 8 Andy Boxall/Digital Trends / Digital Trends

The so-called “ghost touch” issue affecting the Apple Watch Series 9 and Apple Watch Ultra 2 is apparently impacting some older models, too.

Read more
Apple may stop updating one of its best Apple Watches this year
Apple Watch Series 4 Best Smartwatches

WatchOS 11 — Apple's next big Apple Watch update — is coming soon. Unfortunately, according to one new report, it looks like the update won't be available for one of Apple's best models.

According to iPhoneSoft, the iconic Apple Watch Series 4 will not be updated to watchOS 11 this year. Instead, the list of Apple Watches expected to receive the update is as follows:

Read more