Skip to main content
  1. Home
  2. Emerging Tech
  3. News

Samsung’s shiny new Silicon Valley HQ geared toward ‘aggressive pace of growth’

Add as a preferred source on Google

Samsung has just flung open the doors of its flashy new Silicon Valley headquarters, located just seven miles down the road from arch-rival Apple.

Currently home to 700 employees but with space for 2,000, Samsung’s increased presence in the area is likely to have nearby tech firms nervously wondering if they’re about to lose some of their best engineers to the Korean firm.

Recommended Videos

The brand new 10-story building in North San Jose cost $300 million to build and covers 1.1 billion square feet of floorspace. Amenities include a star-shaped cafeteria, sports facilities, and so-called “chill zones.”

Samsung says the complex, which includes gardens and open-air spaces within the main building, has been specially designed to “increase collaboration by encouraging more spontaneous encounters between staff, while also bringing nature closer to the workplace to increase employees’ contentment and creativity.”

samsung
Samsung

The campus, which took two years to build, will focus mainly on R&D work and sales operations for the firm’s U.S. semiconductor business, whose current customers include the likes of Apple and Nvidia. After Intel, Samsung is the world’s biggest chip maker, so the company will be keenly looking for new related opportunities in the Silicon Valley area and beyond.

Jaesoo Han, Samsung president of Device Solutions America, said the opening of the new space represented “a major milestone” for the firm, adding it was its “most strategically important Samsung facility in the U.S. and also our biggest investment in Silicon Valley.”

Meanwhile, Samsung CEO Dr. Oh-Hyun Kwon said at Thursday’s opening ceremony the new campus is a signal that the company is “laying the groundwork for a more aggressive pace of growth over the next several decades.”

Samsung’s Silicon Valley neighbors will have duly taken note.

Trevor Mogg
Contributing Editor
Not so many moons ago, Trevor moved from one tea-loving island nation that drives on the left (Britain) to another (Japan)…
This spinning drone hides in plain sight using a visual illusion
This drone doesn't turn invisible. It tricks your brain into thinking it has.
Phantom Twist

For decades, engineers have chased the dream of an invisible drone. The usual approaches have involved transparent materials, camouflage coatings, or complex optical systems that bend light around an object. Researchers at Northwestern University decided to take a completely different route. Instead of hiding the drone itself, they chose to fool the human eye.

The result is Phantom Twist, an experimental drone that spins so rapidly it almost disappears into the background. It's not technically invisible, but to anyone watching, it looks more like a faint blur than a flying machine.

Read more
This smart knitted fabric can flip switches, count your steps, and even change shape
Grandma's knitting just entered its Iron Man era
Representative Image

For most of us, knitting brings to mind sweaters, scarves, and perhaps an ambitious grandmother determined to make winter more fashionable. Researchers at Harvard University, however, have a far more futuristic vision. They've transformed ordinary knitted fabric into a programmable material capable of changing shape, acting as an electrical switch, sensing movement, and potentially forming the foundation of tomorrow's wearable technology.

The research, published in Advanced Functional Materials by scientists at the Harvard John A. Paulson School of Engineering and Applied Sciences (SEAS), demonstrates how machine-knitted textiles can "snap" between multiple stable shapes without relying on motors or rigid mechanical parts.

Read more
Starlink V5 is here, and it’s lighter, smarter, and far more efficient
The next-generation satellite internet kit promises improved efficiency while maintaining high-speed connectivity.
Starlink V4 vs V5

Not every hardware upgrade needs to be about speed. With Starlink V5, SpaceX is betting that a lighter design and lower power consumption matter just as much. The company has officially introduced its next-generation Starlink V5 kit, featuring a smaller and lighter design with significantly improved power efficiency.

Smaller, lighter, and far more efficient

Read more