Lyft offering NYC customers free ‘McFly Mode’ rides for ‘Back to the Future’ Day

Due to the success of the Back to the Future films, the DeLorean DMC-12 has become an automotive and cultural icon — a steel-bodied, gull-winged misfit that could very well go down as the coolest movie car ever. Its flash-in-the-pan production run meant that very few people actually got to drive it, though, but if you live in New York, you may just get another chance.

This Wednesday, Verizon and Lyft are partnering up to give NYC customers a unique chance to ride in a DeLorean for free, simply by using “McFly Mode” on the Lyft app. If you’re based in Manhattan, simply request a ride and a time machine will be with you shortly. The event comes as part of Verizon’s #WhyNotWednesday campaign, which features weekly news and contests about the latest in music, sports, fashion, entertainment, and technology.


October 21 is a very important date for the Back to the Future saga. Not only is 2015 the 30th anniversary of the first film, but October 21 is the date that Marty McFly and Doc Brown arrived in our timeline in Back to the Future II. We’re still waiting on that cookie-sized dehydrated pizza though. Yum.

Verizon and Lyft aren’t the only companies celebrating Back to the Future’s 30th. Toyota has teamed up with Universal Pictures to promote two new vehicles — the Mirai FCV and a mystery truck — both of which will be highlighted in a new film dropping on October 21. Not to be outdone, Ford is offering a fake flux capacitor upgrade for the 2016 Focus and Fiesta from October 21 to Oct 26, and students from Queen’s University Belfast in Northern Ireland will unveil their all-electric DeLorean on October 21 as well. Finally, California startup Hendo is set to unveil its second-generation hoverboard on Wednesday, just in time for McFly’s highly-anticipated arrival.

Note: The video above was produced and edited by blend in collaboration with R/GA.


The stand-alone Palm is available for purchase and still costs $350

A reboot of the classic Palm is finally here and it's tiny. It syncs to your phone and acts as a secondary device -- with a feature to help you disconnect from technology. The Palm will be available exclusively through Verizon for $350.

Samsung's Galaxy S10 5G is coming to T-Mobile on June 28

Samsung's Galaxy S10 5G is the flagship of the S10 line, and it's expensive at $1,300. But, it's the only one of Samsung's latest phones that can connect to a 5G network. It's available from Sprint and Verizon, and now T-Mobile.

Uber vs. Lyft: Which ridesharing app goes the distance?

Uber and Lyft have changed the way people get from A to B, and while these ridesharing companies provide the same service on paper, they operate in different ways. Here, we break down the major differences between the two.

Hasselblad’s CFV II and 907X are a modern take on a photography classic

The CFV II 50C digital back is compatible with V system cameras from nearly the middle of last century, while the new 907X camera body turns it into an ultra-compact medium format machine using X system lenses.

What is Android Auto? Pull over and we'll tell you everything you need to know

What is Android Auto? Google's app overrides native infotainment systems to reduce distractions while driving. Here's everything you need to know about it, including the feature set and compatible car models.

The hottest of all Mini hatches is coming with a Batman-approved design

The Mini John Cooper Works GP concept first seen at the 2017 Frankfurt Motor Show will go into production in 2020, Mini has confirmed. The John Cooper Works GP is the ultimate performance version of the Mini Cooper.

Volvo invented the three-point seat belt, and it might be the company that kills it

Volvo didn't invent the seat belt, but the firm patented the three-point configuration found in every new car in 2019. Autonomous technology will force automakers to rethink how they keep motorists pinned to their seats, and Volvo is…

Airbus-backed Voom could take on Uber’s on-demand flying taxi service

Airbus-backed Voom says it's planning to take its on-demand helicopter taxi to more U.S. cities this fall, a move that could put it in direct competition with Uber's app-based air taxi service launching soon in New York City.

Airstream inspiration Road Chief puts an off-grid luxury camper on the road

Updated for off-grid camping for four people, the Bowlus Road Chief Endless Highways awaits your tow hitch and your wallet. Bowlus design, build quality, and technology in a world-class trailer towable by most mid-sized SUVs.

Ford promises exciting GT supercar news at Goodwood Festival of Speed

Ford will make an announcement regarding its GT supercar at the 2019 Goodwood Festival of Speed. The GT's racing career is winding down, but could Ford be planning a hotter road-going version?

This ’60s Ford Mustang EV has Tesla-like specs and a Rolls-Royce-like price

British startup Charge Cars planted its flag where electric cars and muscle cars meet when it unveiled a battery-powered 1960s Ford Mustang. Starting with a reproduction shell, the firm added an electric powertrain and modern electronics.
Product Review

2020 Mercedes GLS shows what happens when unstoppable force meets immovable luxury

The 2020 Mercedes-Benz GLS is more than a luxury family-hauler. Yes, it’s got all the luxury features and all the bells and whistles of modern technology, but this three-row Teutonic tank has some serious off-road chops as well.

U.S. firm plans to power soccer stadiums using aging Nissan Leaf batteries

We've heard of aging EV batteries being repurposed to power homes and other facilities, but how about an entire sports stadium? An American firm is already doing just that, and now has plans to expand its system across Europe.

Think hybrids can’t be sporty? BMW’s Vision M Next is here to prove you wrong

BMW unveiled a concept named Vision M Next that shows what sports cars could look like in the not-too-distant future. It is a plug-in hybrid model with 600-hp, and a driver-focused interior packed with futuristic tech features.