More American Women Than Men Go Online

“More women than men surf the Net.

That’s a conclusion of online marketing firm eMarketer Inc., which issued study results Thursday saying that girls and women represented 51.6% of Americans online last year. While females make up about 51% of the U.S. population, and that ratio is expected to hold in the coming years, the proportion of girls and women on the Web should grow to 52.6% by 2008, according to eMarketer.

That’s a big change from the early days of the Internet, when males dominated. As recent as 1997, boys and men made up three-quarters of Internet users. “

Read more at Information Week

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