Skip to main content

Nvidia’s RTX 3080 GPU just received a record price cut

One of the most popular graphics cards on the market, the Nvidia RTX 3080, has seen one of its biggest official price cuts since the GPU shortage began.

Providing further proof that the video card industry is starting to normalize again in regard to costs, retailers in Australia have applied an enormous 35% price cut to Nvidia’s powerful board.

Related Videos
The Nvidia RTX 3080 graphics card on a table.

Hardware Unboxed reports that the Asus GeForce RTX 3080 TUF Gaming OC model was available for 2,299 Australian dollars ($1,696) a few days ago. However, overnight, several stores decided to collectively drop the asking price to 1,499 Australian dollars ($1,109).

Prices have been falling steadily since 2022 began, but we’ve never witnessed such an aggressive price cut from retailers until now. The RTX 3080 is aimed toward the enthusiast segment, so it’s not a question of demand — it’s been one of the most coveted products during the GPU shortage.

It’s possible that certain stores just aren’t able to sell GPUs at ridiculously inflated price points anymore. Lending credence to this theory is the fact that availability of stock has reached a level not seen since the start of 2021, ultimately providing more affordable options for consumers from other third-party marketplaces.

In any case, it’s important to take into account that the 35% price cut for the GeForce RTX 3080 has thus far only materialized in the Australian market. In America, as Tom’s Hardware notes, the average price for this specific graphics card is currently $1,323 during March, which is 8.1% cheaper than it was throughout February. Either way, it’s still a long way off from the manufacturer’s suggested retail price (MSRP) of $699.

Prices attached to the RTX 30-series are 68% higher than the MSRP in the U.S. Within certain European regions, however, the cost for products from the aforementioned range are now 41% higher than the MSRP. Realistically, we’ll have to wait a few months before American retailers follow their Australian counterparts in applying such large price deductions for video cards.

All things considered, though, the current state of the GPU market is in a much healthier place compared to the height of the shortage in 2021, which saw anyone wanting to grab an Nvidia board having to pay over 200% of the MSRP.

It may be tempting for many to purchase a graphics card at this moment in time — especially for those who are long overdue for a system upgrade. However, we recommend you wait just a few more months for GPU costs to drop to their original retail price tags.

Editors' Recommendations

Nvidia just fixed a major problem that may have slowed down your CPU
The RTX 4070 Ti graphics card on a pink background.

Nvidia's latest graphics driver came out with an unfortunate side effect -- it drained your CPU usage. What's perhaps worse is that the only way to fix the issue permanently was to go back to an older version of the driver.

Fortunately, the problem was short-lived as Nvidia just rolled out a hotfix, and you should get it quickly to give your CPU a break. Here's where to find it.

Read more
The Meta Quest Pro and Quest 2 are getting big price cuts this month
A model poses with a Meta Quest Pro over a colorful background.

Meta revealed that it is bringing down the price of some of its most expensive VR headsets. The Meta Quest Pro will now cost $1,000 instead of $1,500, while the 256 GB model of the Meta Quest 2 will drop in price from $500 to $430.

This news was announced in a blog post, where Meta gave its reasoning for the price drop. "Our goal has always been to create hardware that’s affordable for as many people as possible to take advantage of all that VR has to offer," it explains. "While we aren’t lowering the price of Meta Quest 2’s 128GB SKU, a new lower price for 256GB of storage will let even more people feel the joy of fully immersive games and experiences. Similarly, by lowering the price of Meta Quest Pro, we’re making our industry-leading Meta Reality technology and Infinite Display optical stack available to even more businesses and professionals around the world."

Read more
The popularity of ChatGPT may give Nvidia an unexpected boost
Nvidia's A100 data center GPU.

The constant buzz around OpenAI's ChatGPT refuses to wane. With Microsoft now using the same technology to power its brand-new Bing Chat, it's safe to say that ChatGPT may continue this upward trend for quite some time. That's good news for OpenAI and Microsoft, but they're not the only two companies to benefit.

According to a new report, the sales of Nvidia's data center graphics cards may be about to skyrocket. With the commercialization of ChatGPT, OpenAI might need as many as 10,000 new GPUs to support the growing model -- and Nvidia appears to be the most likely supplier.

Read more