Skip to main content

Pepper the robot fired from grocery store for not being up to the job

Robots may already be taking our jobs in some industries, but humans offering customer service on the shop floor look as if they’re safe for a while yet.

The judgment comes after witnessing a recent trial of a Pepper robot in a Scottish grocery store.

Recommended Videos

Filmed by the BBC for a documentary on the latest innovations in robotics, Pepper, a humanoid robot created by Japanese telecoms giant SoftBank, was put to work in Margiotta Food & Wine in Edinburgh for a whole week, helping customers with inquiries while at the same time attempting to offer some light entertainment.

Pepper, for the uninitiated, launched in Japan in 2015 and is being marketed as an assistant for businesses as well as a companion for families and those living alone. Standing 120 centimeters tall, the robot can understand speech and respond with his own voice, and also communicate via a torso-based tablet. A set of wheels allows it to move around, though admittedly stairs prove a bit of a challenge. For the grocery store trial, Pepper had a chatbot created by a local university so he could have relevant exchanges with customers.

Initial reactions to Pepper, or “Fabio” as the staff at Margiotta decide to call him, appear to be largely positive. “He’s just superb,” says one shop worker with a look of utter glee on his face, while the shoppers seem both amused and curious about the latest addition to the team. At least they didn’t beat him up like this customer did in another store a few years ago.

Soon, however, it becomes apparent that Fabio is rather limited in the way he can help customers, and his answers don’t seem that helpful. For example, when a woman asks where she can find the milk, Fabio says only that it’s “in the fridge section,” without explaining where the fridge section is, and without taking her there. The same happens when he’s asked about wine, answering, “It’s in the alcohol section.” Thanks, Fabio.

Other customers get no response at all from the robot helper, though this is put down to the store’s ambient noise causing a problem for his built-in microphones, indicating that Pepper’s sensors need improving if it’s to function effectively in noisy surroundings.

Cow joke

The owner of the store, Franco Margiotta, decides to try out Fabio for himself, asking where the steaks are (of course, they’re in the fridge). Having delivered his rather unhelpful answer, Fabio sees a chance to impress his boss by delivering a meat-related joke, asking: “What’s it called when one cow spies on another cow?” Franco has no idea.

“A steak out,” says Fabio. Franco laughs more than you might expect at this, but it’s probably the first time he’s ever heard a robot tell a joke, so how could you not be bowled over?

The final task for Fabio involves offering samples of pulled pork to customers, but it soon becomes apparent that shoppers are very adept at completely ignoring the robot, as well as the pulled pork. “It’s just a walking sign,” says Franco’s daughter, Luisa.

A member of staff in another part of the store offers the same sample, and has far more success engaging with shoppers and getting them to try the food. The human has clearly beaten the robot in this particular task.

Bad news

“Unfortunately, Fabio didn’t perform as well as we’d hoped,” Luisa says, and with that, it was time to fire Fabio for his underwhelming performance.

“Regarding that contract, I don’t think you need to sign it just yet,” Franco tells Fabio, to which he responds rather endearingly, “Are you angry?”

Luisa admits, however, that she’s going to miss Fabio. “At the moment, we’re not looking for a robot to replace a human’s job, but I’m going to miss him. I’m going to come into the shop looking for him and he’s not going to be there.”

Perhaps Pepper isn’t quite ready for the shop floor, though a number of companies and organizations are still trying the robot to see how it might fit with their business. And as the technology improves, Pepper and robots like it will inevitably find a growing role in our lives.

Trevor Mogg
Contributing Editor
Not so many moons ago, Trevor moved from one tea-loving island nation that drives on the left (Britain) to another (Japan)…
What happened to Amazon’s inaugural Project Kuiper launch?
Official Imagery for Amazon Project Kuiper.

Amazon is aiming to take on SpaceX’s Starlink internet service using thousands of its own Project Kuiper satellites in low-Earth orbit.

The first Project Kuiper satellites were suppsoed to launch aboard a United Launch Alliance (ULA) Atlas V rocket from Cape Canaveral in Florida on April 9, but rough weather conditions forced the mission team to scrub the planned liftoff.

Read more
EVs top gas cars in German reliability report — but one weak spot won’t quit
future electric cars 2021 volkswagen id4 official 32

Electric vehicles are quietly crushing old stereotypes about being delicate or unreliable, and the data now backs it up in a big way. According to Germany’s ADAC — Europe’s largest roadside assistance provider — EVs are actually more reliable than their internal combustion engine (ICE) counterparts. And this isn’t just a small study — it’s based on a staggering 3.6 million breakdowns in 2024 alone.
For cars registered between 2020 and 2022, EVs averaged just 4.2 breakdowns per 1,000 vehicles, while ICE cars saw more than double that, at 10.4 per 1,000. Even with more EVs hitting the road, they only accounted for 1.2% of total breakdowns — a big win for the battery-powered crowd.
Among standout performers, some cars delivered exceptionally low breakdown rates. The Audi A4 clocked in at just 0.4 breakdowns per 1,000 vehicles for 2022 models, with Tesla’s Model 3 right behind at 0.5. The Volkswagen ID.4, another popular EV, also impressed with a rate of 1.0 – as did the Mitsubishi Eclipse Cross at 1.3. On the flip side, there were some major outliers: the Hyundai Ioniq 5 showed a surprisingly high 22.4 breakdowns per 1,000 vehicles for its 2022 models, while the hybrid Toyota RAV4 posted 18.4.
Interestingly, the most common issue for both EVs and ICE vehicles was exactly the same: the humble 12-volt battery. Despite all the futuristic tech in EVs, it’s this old-school component that causes 50% of all EV breakdowns, and 45% for gas-powered cars. Meanwhile, EVs shine in categories like engine management and electrical systems — areas where traditional engines are more complex and failure-prone.
But EVs aren’t completely flawless. They had a slightly higher rate of tire-related issues — 1.3 breakdowns per 1,000 vehicles compared to 0.9 for ICE cars. That could be due to their heavier weight and high torque, which can accelerate tire wear. Still, this trend is fading in newer EVs as tire tech and vehicle calibration improve.
Now, zooming out beyond Germany: a 2024 Consumer Reports study in the U.S. painted a different picture. It found that EVs, especially newer models, had more reliability issues than gas cars, citing tech glitches and inconsistent build quality. But it’s worth noting that the American data focused more on owner-reported problems, not just roadside breakdowns.
So, while the long-term story is still developing, especially for older EVs, Germany’s data suggests that when it comes to simply keeping you on the road, EVs are pulling ahead — quietly, efficiently, and with far fewer breakdowns than you might expect.

Read more
You can now lease a Hyundai EV on Amazon—and snag that $7,500 tax credit
amazon autos hyundai evs lease ioniq 6 n line seoul mobility show 2025 mk08

Amazon has changed how we shop for just about everything—from books to furniture to groceries. Now, it’s transforming the way we lease cars. Through Amazon Autos, you can now lease a brand-new Hyundai entirely online—and even better, you’ll qualify for the full $7,500 federal tax credit if you choose an electric model like the Ioniq 5, Ioniq 6, or Kona EV.
Here’s why that matters: As of January 2025, Hyundai’s EVs no longer qualify for the tax credit if you buy them outright, due to strict federal rules about battery sourcing and final assembly. But when you lease, the vehicle is technically owned by the leasing company (Hyundai Capital), which allows it to be classified as a “commercial vehicle” under U.S. tax law—making it eligible for the credit. That savings is typically passed on to you in the form of lower lease payments.
With Amazon’s new setup, you can browse Hyundai’s EV inventory, secure financing, trade in your current vehicle, and schedule a pickup—all without leaving the Amazon ecosystem.
It’s available in 68 markets across the U.S., and pricing is fully transparent—no hidden fees or haggling. While Hyundai is so far the only automaker fully participating, more are expected to join over time.
Pioneered by the likes of Tesla, purchasing or leasing vehicles online has been a growing trend since the Covid pandemic.
A 2024 study by iVendi found that 74% of car buyers expect to use some form of online process for their next purchase. In fact, 75% said online buying met or exceeded expectations, with convenience and access to information cited as top reasons. The 2024 EY Mobility Consumer Index echoed this trend, reporting that 25% of consumers now plan to buy their next vehicle online—up from 18% in 2021. Even among those who still prefer to finalize the purchase at a dealership, 87% use online tools for research beforehand.
Meanwhile, Deloitte’s 2025 Global Automotive Consumer Study reveals that while 86% of U.S. consumers still want to test-drive a vehicle in person, digital tools are now a critical part of the buying journey.
Bottom line? Amazon is making it easier than ever to lease an EV and claim that tax credit—without the dealership hassle. If you're ready to plug in, it might be time to add to cart.

Read more