Beats by Dre hands out $25,000 headphones to all Super Bowl players

ebay alert beats hands 25000 headphones superbowl players 2014 superbeats

Sometimes it’s hard to fathom why Beats headphones, often regarded by audio enthusiasts as over-priced and underperforming, seem to be the only brand pro athletes wear. But then the company does something like, say, send every Superbowl player a pair of $25,000 gold and diamond encrusted headphones, and things become more clear.

The specially designed superphones were forged in two color patterns, a yellow-gold version for the Seattle Seahawks, and a white-gold version for their AFC rivals, the Denver Broncos. The ‘phones sport the words “New York XLVIII 2014,” engraved along the bands in gold, and are also littered with a few diamonds courtesy of Graff diamonds, and cloaked in leather. Each pair also comes packed in its own commemorative case. 

In case you’ve been under a rock this week, the Seahawks’ will pit their number one defense against the Broncos’ number one offense in a highly anticipated Superbowl this Sunday in NYC, and the clamor is just shifting into fever-pitch mode.

The glamor-cans made big news this week when bigmouthed ‘hawk cornerback Richard Sherman delivered the $1.2 million treasure trove to Seattle’s players himself. (Sherman is one of the many star athletes in the Beats fold.) And in signature Sherman fashion, he made sure to give himself a bit of the credit as well, tweeting this little preface to his teammates before completing the delivery, “Got a little gift for all my teammates from me and @beatsbydre … Stay tuned to see what it is! #GoHawks.” No word emerged in the Twitter-verse as to who delivered the stash bound for the Broncos locker room.

While the Superbowl headphones aren’t quite up to par with the $1 million pair of Beats we showed you a few weeks back donned by Lil Wayne, we’re sure none of the players will be complaining. And it’s a good bet that Beats has secured itself a few more de facto celebrity endorsers.

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