No doubt, the LG 97-inch G2 OLED is crazy-town expensive for a TV, but considering what it does? It’s actually a bargain.
Look, I’m not here trying to convince anyone reading this article that anyone needs a $25,000 TV — that’s LG’s job. This is really about me helping to make sense of a world that’s really hard to understand for anyone who isn’t really wealthy. This is me justifying a somewhat extravagant luxury for a demographic of onlookers who might love to own a 97-inch OLED TV, but who have zero shot of doing so until such a thing doesn’t cost as much as a compact car.
Also, let’s just be honest, talking about outrageously expensive AV gear is just super fun for me. So, you know, thanks for the indulgence. Here we go.
I reckon that statement may trigger some AV geeks out there. Yes, my brethren, I know that Sony’s GTZ380 projector can go toe to toe with the LG G2 OLED in terms of HDR brightness, but that projector starts at $90,000, and that’s before the cost of a screen, installation, and sound system.
Sure, we could step down to Sony’s half-as-bright-but-still-very-impressive VPL XW7000ES projector which, at $27K, gets us a little closer to the G2’s asking price, but we still need a screen, installation, and sound.
My point is that a high-performance 97-inch TV is not only going to beat the pants off of any comparably priced projector/screen setup in terms of performance, but it’s going to be easier to use and more reliable. Very little is built into a projector — certainly no streaming apps, or casting capabilities. And while TV speakers generally aren’t awesome, projectors come with none at all.
By all accounts, the 97-inch LG G2 OLED is one of the best ways to get a truly high-performance, big-screen experience at home with a minimum of hassle, and I think that’s worth paying for.
As far as first-ever, groundbreaking TVs go, the 97-inch LG G2 isn’t priced that high. Consider what the first consumer 4K TV cost when it was introduced 10 years ago. Sony’s 84-inch Bravia XBR-84X900 LED TV, also introduced at CEDIA Expo, ran $25,000 at the time. That’s 13 inches less of inferior TV technology for $25,000 — and that’s 2012 dollars. Adjusted for (recently insane) inflation, that’s roughly equivalent to $32,250 in 2022.
Were someone to proclaim that a $25,000 97-inch TV was obscene, I would feel the need to help them adjust their perception by pointing out that LG’s rollable OLED TV, the OLED R, is a mere 65-inches in screen size and costs a whopping $100,000.
I’m sorry, what were you just saying about the $25,000 TV? Oh, that you’d like to have four of them? Good call.
Sounds like a bargain to me.
- LG releases 2023 OLED TV prices: evo G3 starts at $2,500, preorders start March 6
- LG says its G3 OLED evo TV will be 70% brighter, with no visible wall gap
- LG’s 42-inch LX3 OLED TV can bend when you want it to
- LG’s latest 4K UST projector only needs 2.2 inches of wall clearance
- LG 2022 OLED TVs get brighter, bigger and … smaller?