Apple targeting 2024 for first foldable, analyst says

A new report suggests Apple could release its first foldable device in 2024 — but it might not be an iPhone.

Instead, the tech giant is more likely to release a foldable iPad, an analyst from CCS Insight told CNBC this week.

Recommended Videos

“Right now, it doesn’t make sense for Apple to make a foldable iPhone,” said Ben Wood, chief of research at CCS Insight, a firm that’s been following developments in the mobile communications sector for the last 30 years.

Wood said he believed Apple would avoid the trend of foldable phones and instead “dip a toe in the water with a foldable iPad.”

Such a move would allow the Cupertino, California-based company to try out foldable technology before going all in with a foldable iPhone, and also “breathe new life” into the iPad lineup.

CCS Insight’s view chimes with other reports suggesting that Apple is working on a foldable with a display larger than that of a smartphone. Respected Apple leaker Mark Gurman, for example, said in February that the company is developing a “dual-screen, foldable MacBook/iPad hybrid” with a 20-inch display.

Ming-Chi Kuo, another analyst who’s called it right on many Apple-related forecasts, said in April that while he had expected the company to launch its first foldable device in the form of a smartphone as early as 2024, new information now made him think that Apple may in fact launch a “foldable iPad or a hybrid of iPad and iPhone” in 2025 — a year later than what CCS Insight is predicting.

LunaDisplay

CCS Insight’s Wood also said that kicking off with a folding iPhone would be a “super high-risk” move for Apple, as any kind of hardware issues of the kind that plagued early versions of similar foldable devices by rival makers would lead to Apple’s reputation taking a big hit. The price for Apple’s first foldable phone could be eye-watering, too, with Wood suggesting it could cost as much as $2,500, that’s $900 more than the most expensive iPhone 14.

Ultimately, mobile trends mean that Apple will be compelled to launch a foldable iPhone at some point, Wood said, but the growing consensus seems to be that before that happens, a larger foldable from the company will land first.

Editors' Recommendations

Contributing Editor
Not so many moons ago, Trevor moved from one tea-loving island nation that drives on the left (Britain) to another (Japan)…
Apple finally fixed my biggest issue with the iPad Pro

The iPad Pro 2022 Joe Maring / Digital Trends

After a year of no new iPad models, Apple finally gave us what we were hoping for (and then some) during its Let Loose event on May 7. Apple revealed a new 13-inch size for the iPad Air (in addition to the standard 11-inch model), plus brand new iPad Pros.

Read more
Apple apologizes for its controversial iPad Pro ad

It may have seemed like a good idea at the time, but an ad by Apple for its thinnest-ever iPad has turned into a massive headache for the company.

The 68-second “Crush!” ad for the iPad Pro debuted with the unveiling of the new tablet on Tuesday. It shows a large number of objects such as musical instruments, books, and cans of paint being crushed by a hydraulic press in an apparent effort to demonstrate how it's packed a huge amount of creative potential into an ultra-slim digital device.

Read more
This is the iPhone concept of my dreams

It’s an odd day to be talking about iPhone design. Yesterday, Apple delivered what can be called the pinnacle of tablet aesthetics with the 2024 iPad Pro, which is even slimmer than the iPod Nano. Today, Bloomberg reports that Duncan Kerr -- a design executive from the legendary Jony Ive group and was a key figure behind the iPhone, iPad, and Mac products since 1999 -- is leaving the company.

It’s a great loss for Apple and disheartening news for iPhone enthusiasts. Apple almost seems obsessed with the design language it introduced with the iPhone 11 series. And if recent leaks are any indication, we are going back to the iPhone X days with the non-Pro iPhone 16 models later this year.

Read more