Skip to main content

Instagram may be preparing an AI-powered chatbot

Ever since ChatGPT took the world by storm following its release in November, other tech companies have been scrambling to release their own AI-powered chatbots in a bid to stay relevant.

So it comes as little surprise to learn that Instagram is apparently looking into the possibility of incorporating a chatbot into the popular social media app.

Mobile developer and prominent leaker Alessandro Paluzzi claimed on Tuesday that Instagram’s own chatbot will be able to answer questions, give advice, and offer help writing messages.

Notably, a user may be able to choose from one of 30 AI personalities for the chatbot to adopt, though more details on this particular feature aren’t currently available. This fits with comments made earlier this year by Mark Zuckerberg, chief of Instagram owner Meta, when he said that his team is “developing AI personas that can help people in a variety of ways.”

In a screenshot (below) obtained by Paluzzi, Instagram says: “Bring AI to your chats for a more fun and engaging experience.”

#Instagram is working on bringing AI Agents (Bots 🤖) to your chats for a more fun and engaging experience 👀

ℹ️ AI Agents will be able to answer questions and give advice.
You'll be able to choose from 30 different personalities.

— Alessandro Paluzzi (@alex193a) June 5, 2023

Instagram has yet to confirm whether it’s working on such a feature, and even if it is, there’s always a chance that it might not make it past the development stage.

But with interest in powerful chatbots like ChatGPT showing no sign of letting up, and platforms like Instagram always on the hunt for hot new features, there’s a good chance that it will begin testing the chatbot with a select group of users in the not-too-distant future.

Snapchat rolled out a similar feature in February that incorporates ChatGPT into the app. It appears as “My AI,” and you can ask it questions and even bring it into chats with human friends.

But Snapchat’s AI feature has come under fire from some users who find the exchanges “creepy,” while others have expressed privacy concerns about how the AI technology handles information that it receives.

Instagram will no doubt be exploring such issues carefully before it considers rolling out a beta version of its own AI chatbot.

Editors' Recommendations

Trevor Mogg
Contributing Editor
Not so many moons ago, Trevor moved from one tea-loving island nation that drives on the left (Britain) to another (Japan)…
Meta’s new AI research may boost translations on Facebook, Instagram
Image with languages displaying in front of a man on his laptop for Meta's 200 languages within a single AI model video.

Facebook's parent company, Meta, announced a new AI model today that can translate hundreds of languages, and its research is expected to help improve language translations on its social media apps, specifically Facebook and Instagram.

On Wednesday, Meta unveiled its new AI model, NLLB-200. NLLB stands for No Language Left Behind, which is a Meta project that endeavors to "develop high-quality machine translation capabilities for most of the world’s languages." The AI model that came from that project, NLLB-200, can translate 200 languages.

Read more
Instagram is testing AI-powered video selfies to verify age
Turned on smartphone with Instagram app icon on its screen.

Continuing on with its push for age verification and the enforcement of its age requirement, Instagram announced that it would be testing new age-verification methods to help primarily younger users verify their ages with the popular photo and video sharing app.

These new methods include the AI-powered analysis of video selfies and the ability to ask your mutual followers to vouch for you and confirm your age.

Read more
Instagram is preparing its own subscription service
Instagram logo

Instagram seems to be going along the path of Twitter and launching a new subscription service if new listings spotted in the App Store and Play Store are to be taken as indicative. The company had previously stated that it was interested in dabbling in subscriptions, but this would be the first time concrete evidence of such a move has been seen.

Spotted by app store analysts Sensor Tower and AppTopia (via TechCrunch), Facebook has added new "Instagram subscriptions" under in-app purchases. These prices range from $1 to $5.  There's no clarity on what Instagram subscriptions would imply. Perhaps it would be something like paying creators directly for exclusive content on a month-to-month basis. Rather than creators showing off links to their content on Patreon or elsewhere, the company would enable them to mark certain images for subscribers only and then take a cut of the subscription fee. Instagram has yet to announce any such subscription at the moment.

Read more