Bang & Olufsen BeoVision 7 Stretches to 55 Inches

November 11, 2009 By Geoff Duncan

Bang & Olufsen's high-end BeoVision 7 LCD video system now packs a 55-inch screen and an integrated Blu-ray player...and one of those "if you have to ask..." price tags.

Demnark’s Bang & Olufsen has updated their BeoVision 7 high-end LCD television for North American consumers just in time for the end-of-year-holidays…at least for those North American consumers to whom money is no object. Previously available in a 40-inch size, the BeoVision 7 is not available with a 55-inch screen size, and rolls in a Blu-ray player and B&O’s exclusive BeoSystem 4 video engine, which the company promises offers superior video processing and image quality compared to other similarly-sized displays. Plus, the company offers two motorized floor stand options—one low and one tall—so customers can control the angle of their TVs with the touch of a button.

“BeoVision 7-55 is the cornerstone in the intelligent home as it is a fantastic hub for combining audio and video experiences with other home automation systems,” says Bang & Olufsen America president Zean Nielsen, in a statement. “For many customers, home automation is becoming more and more interesting, and due to increasingly sophisticated interfaces, Bang & Olufsen customers can actually control and operate all their A/V and home automation equipment from the programmable Beo5 remote control all over the house.”

The BeoVision 7-55 features LED backlighting with local dimming for enhanced contrast, a 120 Hz refresh rate, an integrated Blu-ray disc player and “amazing” sound performance with an included separate center speaker—it can also be combined with BeoLab 7-6 and BeoLab 7-4 speakers for a customized audio setup.

However, the BeoVision 7-55 does not come cheap: suggested prices start at $18,700, although that includes a floor stand and central speaker, and the units will be available in dark grey, red, blue, and black, and aluminum finishes sometime this month.

Showing 4 comments

purpledblack at 2:18pm 12th November 2009 Oh, everything has a market and B&O certainly does. Fortunately, they have landed a wise CEO (B&K fame) to take control of the firm and turn it around. I am now confident that B&O is keeping itself up-to-date with the rest of the industry and are improving in quality and innovation. They are expensive - but they definitely have value. My only concern is after sales service and quality control - though both I feel are being improved
Oojamaflip at 2:10pm 12th November 2009 Oh, everything has a market and B&O certainly does. Fortunately, they have landed a wise CEO (B&K fame) to take control of the firm and turn it around. I am now confident that B&O is keeping itself up-to-date with the rest of the industry and are improving in quality and innovation. They are expensive - but they definitely have value. My only concern is after sales service and quality control - though both I feel are being improved.
Ian Bell at 10:15am 12th November 2009 Whose panels do they use on their TVs? I know Runco does the same thing.
Former B&O store owner at 9:56am 12th November 2009 Seriously? I can't even believe that B&O is still in business in the US. These guys are so out of touch with the consumer, embarrassingly late to the game technologically speaking and so over priced, its laughable.

These re-badged, under-performing, ugly hunks of aluminum are not what the US customer is asking for.