Meitu M8 Hello Kitty and Sailor Moon phones blend cuteness with capable cameras

meitu m8 8 resized
Meitu, the firm behind the eponymous “beautifying” app that touches up your blemishes, is back at it again. But this time around, the company is launching a new phone: The Meitu M8.

The M8, the successor to Meitu’s T8, boasts upgraded hardware with Meitu’s signature — and polarizing — hexagonal shape. It ships with a 5.2-inch Full HD (1,920 x 1,080 pixels) AMOLED screen, and a quad-core MediaTek Helio X20 processor paired with a Mali-T880 graphics chip and 4GB of RAM. Rounding out the specs are 64GB of internal storage, a USB Type-C connector, Bluetooth 4.1 radio, and a 3,000mAh battery.

The M8, as you might expect from photo-centric Meitu, packs a capable pair of cameras. An impressive 21MP shooter rounds out the back, but the Sony IMX362 12MP sensor on the front is the highlight. It’s dual-sensor, which means it lets in more light than most, and is equipped with a phase-detection autofocusing system that locks in on subjects at the “millimeter level.” Other high-tech accouterments include optical image stabilization, which improves low-light performance, and Meitu’s proprietary “dual image engine,” which accelerates post-processing.

meitu m8 1 800x420

Meitu calls the M8 the most “intelligent” smartphone it has ever made. That’s thanks to algorithms that detect and enhance faces based on your age, gender, and facial features, and a Snapchat-like feature that automatically detects and enhances backgrounds. Meitu said that the M8 can distinguish between people, objects, and scenery.

That AI allows for an untold level of customization, Meitu claims. You can adjust selfies based on your age, gender, and facial features like skin tone and hair color. And the M8 can differentiate between portrait sizes, face shapes, and subject light exposure.

The M8 boasts a curved screen, and comes in two series options and four color choices: the “Fresh and Hip” series (white and pink) and the “Chic and Classy” (red and purple).

Special limited-edition Hello Kitty and Sailor Moon versions of the M8 will launch simultaneously. The first 20,000 buyers will get exclusive exterior designs, special UIs, gift boxes, collection certificates, and a bright-pink, gold-accented selfie stick.

If Hello Kitty and Sailor Moon aren’t your style, the M8 will launch in limited-edition themes created by “top designers” like Salvatore DellAquila, Duncan Sham, and Tash Willcocks. Using Meitu’s online design tools, you’ll be able to engrave symbols and text on the phones, gift boxes, phone cases, screen backgrounds, and letterheads.

The Meitu M8 goes on sale on May 12 at noon for 2,999 yuan ($435) in China. The rest of the world, it appears, will have to wait.

Product Review

Don't let the bigger iPhones woo you away: The XS is still a masterpiece

Apple’s next smartphone is here -- the iPhone XS. We think it’s the perfect size for an iPhone, and it manages to impress with astounding performance, and sizable camera improvements.
Mobile

Apple iPhone XS vs. Sony Xperia XZ3: Which is the best phone for you?

What happens when one of Apple's best clashes with one of Sony's top performers? We're here to find out as we pit the iPhone XS against the Xperia XZ3 in various categories. Find out which of these smartphones will suit you best.
Mobile

Apple iPhone XS Max vs. Huawei P20 Pro: Clash of the titans

Anyone seeking a great new smartphone with plenty of money to spend has two amazing options, but which is better for you? We pit the Apple iPhone XS Max vs. Huawei P20 Pro in various categories to help you choose.
Mobile

Find out how Apple's new iPhones measure up to the most bezel-less designs

As the smartphone industry marches toward a bezel-less future, we compare the shrinking bezels on the latest and greatest devices. Find out which manufacturers have the smallest bezels on their smartphone as we measure them side by side.
Mobile

Audio company Bragi is suing OnePlus over the word 'dash'

Despite taking steps to change to "Warp Charge," OnePlus is being sued by audio company Bragi over the phone manufacturer's continued use of the word "dash" in the Dash Charging used in OnePlus phones.
Mobile

The best weather apps for Android will keep you dry no matter where you go

You may not be able to change the weather, but you can at least be prepared for it. Check out our guide to the best weather apps for Android, so you'll always know what to expect when you step out the front door.
Mobile

Hateful software kills our enthusiasm for newcomer Realme’s $155 Android phone

Realme is a new smartphone brand with an interesting start to life, as it closely mirrors that of OnePlus, a brand we admire. The Realme 2 is its second phone, and we've given it a try to see if it's a winner.
Mobile

Android 9.0 Pie is finally rolling out to the OnePlus 6

Android 9.0 Pie has been released. But is your phone getting Android 9.0 Pie, and if so, when? We've done the hard work and asked every device manufacturer to see when their devices would be getting the update.
Mobile

BlackBerry Key2 LE vs. BlackBerry Key2: Which productivity titan reigns supreme?

The Blackberry Key2 LE has many of the same features as its more expensive competitor, the BlackBerry Key2, yet comes in at $250 less. Which one should you choose? Here's how the BlackBerry Key2 LE and BlackBerry Key2 compare.
Computing

Tired of choosing between Windows and Mac? Check out these Chromebooks instead

We've compiled a list of the best Chromebooks -- laptops that combine great battery life, comfortable keyboards, and the performance it takes to run Google's lightweight Chrome OS. From Samsung to Acer, these are the Chromebooks that really…
Wearables

Armani Exchange’s smartwatch is for those who want their tech to be dapper

Armani is back with another Google Wear OS touchscreen smartwatch, and this time it's from the Armani Exchange division, making it stylish, modern, and affordable. There's plenty of technology inside too.
Mobile

From Android 1.0 to Android 9.0, here’s how Google’s OS evolved over a decade

It's hard to believe, but Android has been around for almost a decade now. From Android 1.0 to Android 9.0 Pie, here's the history of Android and the changes that came with each new software iteration.
Mobile

Google Feed is now known as ‘Discover,’ will be available on mobile browsers

As part of its 20th anniversary, Google unveiled its plans to improve Search starting with its Google Feed. Now known as Discover, the update brings along a redesign to help you find content that aligns with your interests.
Mobile

Renders for Pixel 3 and Pixel 3 XL leak in black and white colors

Forget the Pixel 2: Google will announce its latest flagships, the Pixel 3 and Pixel 3 XL, on October 9 in New York City and Paris. Here's everything we know about the upcoming Google Pixel 3 and Pixel 3 XL.