Skip to main content

Apple Store is down, new MacBook Pros likely incoming

Today is Thursday!!! Sure, it happened last week and it’s going to happen again next week. Probably the week after that too. This Thursday is a special one however, since it’s the day that all signs are pointing to for Apple to announce/launch its latest update to its MacBook Pro line of laptops. The most concrete confirmation of a new product launch greeted online Apple shoppers this morning: the Apple Store is down.

A friendly Post-It graphic reads “We’ll be back soon,” sitting alongside the standard message that so many of us have seen before, “We are busy updating the store for you and will be back shortly.” Either the MacBook Pro is being added to the array of options or Apple is finally preparing to march its iRobot armies in a grand-scale play for world domination. Let’s all bet on the former and hope for the best.

Talk surrounding the laptop update has been building in recent weeks. Just yesterday we heard that the new notebook models will incorporate Intel’s Light Peak tech, a device interconnection standard that offers a significant speed boost over FireWire and even USB 3.0. Earlier in the week rumors pointed to a larger trackpad and a built-in solid-state drive for the Mac operating system to live on.

All of this information comes alongside various indicator the strongly suggest Apple is prepping a new product for launch this week. Earlier this week, the online Apple Store placed a three- to five-day wait on all MacBook Pro orders. Meanwhile, Best Buy added five new Apple laptop SKUs to its own online store, revealing prices that range between $1,199 and $2,499. Finally, reports from various brick-and-mortar Apple Stores early this week indicate that pallets of product arrived sealed in black plastic and “Apple Confidential” tape along with a notice to store managers that the contents are to remain sealed until an announcement is made.

All of which means that we are safe from Apple’s iRobots for another day. Also, the new MacBook Pro is incoming.

Editors' Recommendations

Adam Rosenberg
Former Digital Trends Contributor
Previously, Adam worked in the games press as a freelance writer and critic for a range of outlets, including Digital Trends…
How to delete messages on your Mac
A MacBook and iPhone in shadow on a surface.

Apple likes to make things easy for its iPhone, iPad, and macOS devotees. When signed in with the same Apple ID on more than one of these devices, you’ll be able to sync your messages from one Apple product to the next. This means when you get a text on your iPhone, you’ll be able to pull it up through the Messages app on your Mac desktop.

Read more
This laptop beats the MacBook Air in every way but one
Lenovo Yoga 9i Gen 9 top down view showing tent mode.

The Lenovo Yoga 9i Gen 9 Mark Coppock / Digital Trends

There are plenty of great 13-inch and 14-inch laptops out there, but none that can defeat the M3 MacBook Air head-to-head. That notebook is the complete package when it comes to ultra-portable laptops.

Read more
The XPS 16 is fighting an uphill battle against the MacBook Pro
Dell XPS 16 sitting on desktop with flowers.

It took a few years, but Dell finally updated the design of its two largest XPS laptops. The XPS 15 gave way to the XPS 14, while the XPS 17 was replaced by the XPS 16. The latter gained the ultramodern look of the XPS 13 Plus, complete with a glass palm rest, a hidden haptic touchpad, and a row of LED function keys.

It's a significant update but places the XPS 16 in direct competition with the Apple MacBook Pro 16. That's an excellent matchup with proven performance and battery life and an elegant design that's solid, if a lot more conservative.
Specs and configurations

Read more