Google bags Sony, Universal, and Warner Bros for YouTube movies

youtube moviesIt’s not a guarded secret that Google has been planning to turn YouTube into a viable online video streaming platform, evolving it past its original status as a digital haven for home movies. Today YouTube announced it is partnering with Sony, NBC Universal, and Warner Bros. to host “thousands of full-length feature films.” Users can now rent movies from the 3,000 available titles with nothing more than a YouTube account and $3 to $4. Customers will get 30 days to watch the movies and 24 hours after beginning them.

YouTube says it’s in the process of rolling out additional titles over the next few weeks at youtube.com/movies, and there will be a plethora of extras, like “free behind-the-scenes videos, cast interviews, parodies, clips, and remixes” to boot. Movies can be rented from any computer or Google TV, and will include Rotten Tomatoes reviews for your pre-selection purposes.

A few things make this an incredibly attractive offer, the first being the suddenly expanded content. In addition to the three major studios announced today, YouTube also partners with Lionsgate Films, Starz, The Weinstein Company, Magnolia Pictures, and more. There are now 6,000 titles available, and that number is only going to grow. YouTube also does not require a subscription, which is a bonus for many consumers who prefer to pay for digital rentals on a one-time basis.

Google has been grooming YouTube to become a competitive and professional digital media service and has generally been smoothly transitioning from amateur videos. YouTube will also feature celebrity-branded content as well as categorized channels. If the movie rental service is as lucrative as it sounds like it could be, it would also hugely benefit Google TV, which has had issues finding programming and which Google is trying to update and upgrade in the near future.

See the entire press release from the official YouTube blog below:

Get more into movies on YouTube

Here at YouTube, we can’t get enough video. When it comes to movies, we’re just as excited: YouTube hosts a great selection of movie trailers and showcases a variety of independent films in our Screening Room; last year we announced the ability to rent movies from Sundance Film Festival; and this year at Sundance we premiered Life in a Day, a documentary film about a single day on earth filmed by thousands of YouTube users, produced by Ridley Scott and directed by Kevin Macdonald.

Today, we’re announcing another step in our goal to bring more of the video you love to YouTube: the addition of thousands of full-length feature films from major Hollywood studios available to rent in the US at youtube.com/movies. In addition to the hundreds of free movies available on the site since 2009, you will be able to find and rent some of your favorite films. From memorable hits and cult classics like Caddyshack, Goodfellas, Scarface, and Taxi Driver to blockbuster new releases like Inception, The King’s Speech, Little Fockers, The Green Hornet and Despicable Me. Movies are available to rent at industry standard pricing, and can be watched with your YouTube account on any computer. The new titles will begin appearing later today and over the coming weeks to www.youtube.com/movies, so keep checking back.

But your movie experience won’t begin and end with a single film. With 35 hours of video uploaded every minute to YouTube, there’s a sea of content that can add to your movie experience. Many movie pages feature YouTube Movie Extras — free behind-the-scenes videos, cast interviews, parodies, clips and remixes from YouTube’s unique community of content creators. Movie pages also showcase reviews from Rotten Tomatoes, so you’ll see feedback from critics before you decide what movie to get into. Over time we’ll also be adding additional videos and features to YouTube Movie Extras so that you can get even more into movies on YouTube.

Camille Hearst, Product Marketing Manager, recently watched 300
and Matt Darby, Product Manager, recently watched YouTube Movie Extras for Reservoir Dogs

FAQ

Q. What are some of the new studios you’re partnering with?
A. NBC Universal, Sony Pictures and Warner Brothers.

Q. How many films have you added and how many total movies are now available on YouTube?
A. We have added a total of approximately 3,000 new titles including catalog and new releases from Sony Pictures, Warner Bros, NBCUniversal, Lionsgate Films and many great independent studios. This brings the total number of movie titles available to rent on YouTube to over 6,000.

Q. Where and when will the additional movie titles begin appearing on YouTube?
A. Movies for rent will be available at www.youtube.com/movies and new titles will begin appearing to users today and be added throughout the week.

Q. Where are the new movies located and when will they be available on the site?
A. The new movies are located at www.youtube.com/movies and will start appearing at that destination throughout the day.

Q. How many total studios are now represented at YouTube.com/movies and what are they?
A. Studio partners include Universal Pictures, Sony Pictures, Warner Brothers, Lionsgate Films, Starz,The Weinstein Company, and Magnolia Pictures, among others.

Q. How much will the movies for rent cost?
A. Movies are set at industry standard pricing (i.e. most new releases start at $3.99 and library start at $2.99).

Q. How long will a consumer have a movie once he or she has purchased it?
A. For most movies, viewers will have 30 days to begin watching their rental. Once they start watching the movie they will typically have 24 hours to finish.

Q. What transaction service are you using?
A. The service accepts all major credit cards.

Q. Will movies for rent be available at the same time as DVD releases?
A. It’s always up to the content owner, however, many movies will be available at the same time as DVD releases.

Q. Is this a subscription service?
A. No, this is a transaction offering.

Q. Are the movies downloaded, or streamed?
A. Streamed.

Q. Is this global?
A. No. This service is available to US YouTube users only.

Q. Do you need a YouTube account to purchase a movie for rent?
A. Yes.

Q. Will YouTube movies for rent be available on Google TV?
A. Yes, these will be available via the browser (www.youtube.com) on Google TV.

Q. Can rented movies be shared or embedded into other sites including blogs, Facebook and Twitter?
A. Users can embed movies on other sites. If a user who has not rented the movie views the embedded video, the embedded player will show the movie’s trailer along with an overlay that users can click on to rent the full movie.

Q. Is the content in HD?
A. YouTube supports video in up to 4k resolution, however, it is up to our partners to specify what video quality they provide. Most movies for rent will be available in standard definition.

Q. What is unique about the YouTube Movie experience?
A. Movies on YouTube are about providing a complete movie experience. With YouTube Movie Extras movie fans can get more into their favorite films through cast interviews, clips, alternate movie endings and other highly produced content from talented YouTube partners. YouTube reaches one of the largest and most engaged online audiences in the world, with hundreds of millions of views a day in the US alone.

Deals

Best Labor Day sales: Amazon, Walmart, and Home Depot drop early deals

Labor Day 2019 lands on Monday, September 2 this year. We've gathered all of the information you need to prepare yourself for the many sales to come, from REI to Walmart and everything in between.
Deals

Walmart drops $150 off the Samsung Galaxy Tab S4 with S Pen included

The Samsung Galaxy Tab S4 10.5-inch Tablet with S Pen is available in 64GB and 256GB models and Walmart is giving $150 off to both variants, selling it now for $498 and $598, respectively.
Computing

The best Chromebook deals available in August 2019

Whether you want a compact laptop to enjoy some entertainment on the go, or you need a no-nonsense machine for school or work, we've smoked out the best cheap Chromebook deals -- from full-sized laptops to 2-in-1 convertibles -- that won't…
Deals

The 2018 Apple iPad Pro Wi-Fi tablet gets a huge $124 discount on Amazon

If you have been holding off on buying the Apple iPad Pro because of its price, now is the time. The best tablet for 2019 gets a $124 discount on Amazon today. This deal is more affordable than the one we previously found.
Computing

AMD Ryzen and Nvidia GTX join forces in HP Pavilion laptops and desktops

The HP Pavilion range has two new entries that are perfect for anyone looking for their first dedicated gaming system but don't have a fortune to spend. You even get AMD and Nvidia hardware in the same system.
Computing

Stuck in ELO hell? HP’s A.I. coach wants to help Omen owners become better gamers

HP has an exciting new update for its Omen Command Center software: A.I. coaching driven by machine learning. It uses the power of A.I. and analytics to figure out where you can best improve in your favorite game.
Computing

Visually stunning HP Omen X 27 HDR TN display closes color gap with IPS monitors

The HP Omen X 27 could prove to be the sweet spot for gamers everywhere. At a 1440p resolution, it's blazingly fast, with a 240Hz refresh rate and a 1ms response time. Better yet, its HDR support really helps colors pop.
Computing

Windows Core OS: Everything you need to know

Known as Windows Core OS, a new version of Windows will be a single universal operating system for all kinds of devices. It's expected to look very different, and here's what we know.
Computing

From Air to Pro, here are the best MacBook deals for August 2019

If you’re in the market for a new Apple laptop, let us make your work a little easier: We hunted down the best up-to-date MacBook deals available online right now from various retailers.
Computing

The best web browsers for 2019

Choosing a web browser for surfing the web can be tough with all the great options available. Here we pit the latest versions of Chrome, Opera, Firefox, Edge, and Vivaldi against one another to find the best browsers for most users.
Computing

You can download Microsoft’s new Chromium Edge browser in a few easy steps

Microsoft's Chromium-based Edge browser has been downloaded over 1 million times. In this guide, we'll explain how you can download and install the browser on your PC or Mac in just a few quick and simple steps.
Computing

Dell Latitude 7400 2-in-1 vs. ThinkPad X1 Yoga

The Dell Latitude 7400 2-in-1 and the Lenovo ThinkPad X1 Yoga Gen 4 are both well-built and equipped business 2-in-1s. Which is better comes down to their displays and battery life advantages.
Computing

The best portable monitors for 2019

Portable monitors are smaller displays that can fit inside backpacks or cases. They're great picks for gaming sessions, extra screens on your desk, and more. Find the best portable monitors with our helpful list!
Computing

AMD Threadripper 3: Everything we know so far

AMD's third-generation Ryzen CPUs are amazingly capable, but what about the 3000-series Threadripper CPUs? Those are coming down the pipe and quite possible quicker than anyone expected.