Skip to main content

Apple is making one red Mac Pro, and it’s going to cost you

red mac pro sothebys auction bono apple 4
Image used with permission by copyright holder

Want to get your hands on a Mac Pro that looks like a cross between a Beats Pill and a decorative piece you might find at Ikea? It’ll probably cost you, but at least its for a good cause.

Crafted by Apple Senior Vice President of Design Jony Ive and Marc Newson (Ive recently designed this Leica camera, as well), it has been speculated that this red Mac Pro will bring in between $40,000 to $60,000 when it is sold at auction. The auction is set to take place on November 23 at Sotheby’s in New York City and will be hosted by (RED), a charity run by Bono of U2 fame, which aims to rid the world of AIDS. What’s more, the official Twitter account for Bono’s charity revealed late last month that Apple contributed over $65 million to help the charity’s cause.

Official specs for the red Mac Pro have not been revealed. However, considering that, aside from external hue, this Mac Pro looks identical to the standard black Mac Pro which will be released sometime this December, it’s fair to at least use the standard version as a point of reference to give you an idea of what the red Mac Pro may come with. The base model $3,000 Mac Pro will sport a 3.7GHz Intel Xeon quad core processor, 12GB of RAM, Dual AMD FirePro D300 GPUs and a 256GB PCIe SSD. The $4,000 Mac Pro will net you a six-core 3.5 GHz Intel Xeon processor, 16GB of RAM, a pair of AMD FirePro D500 graphics processors, and a 256GB PCIe SSD.

If you’re a high roller looking to spread some holiday cheer around, consider dropping by the auction next month.

Editors' Recommendations

Konrad Krawczyk
Former Digital Trends Contributor
Konrad covers desktops, laptops, tablets, sports tech and subjects in between for Digital Trends. Prior to joining DT, he…
The 6 key things Apple must fix in the next version of macOS
Craig Federighi introducing macOS Sonoma at Apple's Worldwide Developers Conference (WWDC) in June 2023.

I use macOS every day, and there’s no doubt that I love it as an operating system. Yet, despite how full of genuinely brilliant features it is, there are still a handful of things I just wish it did better.

Luckily, Apple’s Worldwide Developers Conference (WWDC) is just a month away, which means there’s not long until we see what kind of software improvements Apple has in store for us. I’ve been thinking hard about what kind of changes I’d like to see happen, from Siri to Stage Manager and everything in-between. Here are the key areas I think Apple needs to fix in macOS 15.
Hey Siri, meet AI
Even when I ask Siri for the WWDC date, it can't give me a straight answer. Digital Trends

Read more
Best Mac Mini deals: Save over $100 on an Apple desktop
Apple Mac Mini 2018

When it comes to Apple desktops, you have quite a lot of options, but the best one for smaller spaces where you can't fit a full-fledged tower or all-in-one is an Apple Mac Mini. Not only is it absolutely tiny compared to a regular desktop, but it still manages to pack a lot of features under the hood, meaning you don't lose a ton of performance due to the smaller form factor. Of course, being Apple products, they're still quite expensive, which is why we've gone out and found our favorite Mac Mini deals and collected them below, although many of them are for refurbished or renewed versions. That's mostly due to the fact that older models aren't available, even though they're cheaper and still have excellent performance.

Of course, if you don't find what you're looking for here, you could check out these other excellent Apple deals. Also, if you want a more traditional experience, take a look at these iMac deals and MacBook deals deals as well.
Apple education pricing for new Macs and iPads -- multiple price points

Read more
5 headsets you should buy instead of the Vision Pro
Apple Vision Pro

The Vision Pro is a great piece of technology that's built specifically to fit into Apple’s ecosystem, but there are plenty of other great VR headsets to choose from. Many cost less while offering similar experiences. A few even challenge Apple head-on, matching and exceeding the Vision Pro's advanced technology.

Here are five headsets you should buy instead of the Vision Pro and why you might like them better than Apple's spatial computer.
Meta Quest 3

Read more