The people at Glad would like you to sleep in their garbage bags (for eco-consciousness!)

Glad trash bag tent

Oh, Glad. You obviously have an amazing marketing team that somehow convinced us that sleeping inside garbage bags are a great idea! Well, at least it seems so in the case of the trash bags-turned-camping-tents the company gave out at the recent South by Southwest festival in Austin, TX this past March.

Glad trashbag tent nightIndeed the concept, Glad recently unveiled its video campaign for its plastic camping tents that are reconfigured to promote environmental awareness and clean-ups after music festivals are said and done. After all, attending a festival, besides from the days’ worth of live music and activities, almost always result in smelly, dirty campgrounds, and it could take days for volunteers to clean up the mess. When you’re standing or walking around all day, the last thing you want to do is find the nearest garbage can to toss out your trash. We get it, we all get lazy.

With Glad’s trash bag tent, there are no excuses. The team distributed Glad ForceFlex tents to various SXSW festival goers to encourage them to leave the campsites as they found it – litter-free. And now that music festival season is in full swing, it’ll be fascinating to see if the trend picks up, especially with younger audiences.

The campaign, crafted by Miami-based advertising agency Alma, is an innovative approach to waste reduction and adding multipurpose uses to one product. And for those who can’t afford to buy full-sized fabric tents, these aren’t a bad option for a temporary camp tent that’s easy to transport, meant for one-time use, and promotes responsible living. Whether it’s actually comfortable enough to last through a night’s sleep without working up a sweat is another story, but hey, at least it’s only for a few days.

Emerging Tech

Awesome Tech You Can’t Buy Yet: DIY smartphones and zip-on bike tires

Check out our roundup of the best new crowdfunding projects and product announcements that hit the web this week. You may not be able to buy this stuff yet, but it sure is fun to gawk!
Outdoors

Sleep comfortably under the stars in one of the best tents

An essential piece of gear whether you're camping in your backyard or on a multi-day backpacking trip, here are our picks of the best tents currently on the market from car camping varieties to the best three-person option.
Product Review

Never invite a Shark robot into your house. Unless it’s this vacuum

Robot vacuums can definitely make chores suck a lot less, but they aren’t capable of cleaning places that are off the floor. Shark has an answer for your couch cushions and your carpets with its new S87 cleaning system, which comes with a…
Wearables

Our favorite fitness trackers make it fun to keep moving

Looking for your first fitness tracker, or an upgrade to the one you're already wearing? There are plenty of the wrist-worn gadgets available. Here are our picks for the best fitness trackers available right now.
Emerging Tech

Here’s how Microsoft’s Hololens is helping NASA build the new Orion spacecraft

Lockheed Martin is turning to Microsoft’s mixed reality Hololens smartglasses to help build NASA's Orion spacecraft, which could one day help rocket astronauts as far afield as Mars.
Emerging Tech

Shrimp eyes inspire new camera focused on helping self-driving cars see better

By mimicking the vision of mantis shrimp, researchers were able to make significant improvements on today’s commercial cameras. They hope their technology can help mitigate accidents by letting self-driving vehicles see more clearly.
Emerging Tech

This intelligent parachute system can bail out clumsy drone pilots

Parachutes can save drones when they unexpectedly fall from the sky. Among a number of such systems, Austrian firm Drone Rescue is this week showing off its latest design that automatically deploys when it senses trouble.
Cars

‘Bloodhound’ rocket car needs a speedy cash injection to survive

The rocket-powered Bloodhound car has driven into difficulties, with the company behind the project needing a multi-million-dollar cash injection to save its dream of attempting a 1,000 mph land speed record.
Emerging Tech

Tokyo robotic warehouse needs almost no human workers

Uniqlo has unveiled its first robot-powered warehouse that requires 90 percent fewer human workers to operate. The Japanese clothing giant plans to invest close to $1 billion dollars to convert all of its warehouses worldwide.
Emerging Tech

Curious how A.I. 'brains' work? Here's a super-simple breakdown of deep learning

What is deep learning? A branch of machine learning, this field deals with the creation of neural networks that are modeled after the brain and adept at dealing with large amounts of human-oriented data, like writing and voice commands.
Emerging Tech

Drop everything and watch Boston Dynamics’ robo-dog dance to ‘Uptown Funk’

After a few years of Earthbound training, Boston Dynamics’ SpotMini robot dog is ready to take on Mars. Bruno Mars, to be precise. Check out Skynet's future pet as you've never seen it before.
Emerging Tech

Self-correcting quadcopter can keep itself aloft even if one rotor fails

Most quadcopters won't fly unless all four rotors are functioning. But what happens if one gets damaged during flight? Researchers from the Netherlands think they've come up with a solution.
Emerging Tech

MIT is building a new $1 billion college dedicated to all things A.I.

Massachusetts Institute of Technology (MIT) has announced a new $1 billion college of computing designed to offer the best possible education to future machine learning A.I. experts.
Emerging Tech

This gadget lets you sleep on airplanes without snuggling a stranger

Odd gadget, or a hug for your face? The Napup Fly+ is a travel pillow, sleep mask, and personal speaker system all rolled into one, attached to the back of the headrest to hold your head up.