Skip to main content
  1. Home
  2. Audio / Video
  3. Deals

Digital Trends may earn a commission when you buy through links on our site. Why trust us?

Best Buy Prime Day TV sale: everything you need to know about the TV deals

Here's what to expect from Best Buy's rival Prime Day TV sale

Add as a preferred source on Google
Best Prime Day Best Buy Deals
Digital Trends
Best Prime Day Amazon Deals
This story is part of the Digital Trends Prime Day 2026 coverage

Amazon Prime Day 2025 will see rival retailers launch their own deals during the same period, as they look to capitalize on the flurry of bargain hunters hitting the web, and TVs tend to be big business during these sale events.

We fully expect to see Best Buy TV deals during the four day Prime Day period, which runs from July 8 to July 11.

If you simply can’t wait until July 8 to bag a bargain though, Best Buy is currently running a 4th of July sale all the way through July 6. Plus, you don’t need a to be an Amazon Prime member to access these deals.

Best Buy 4th of July sale TV deals: our top picks

Best Buy Prime Day TV deals FAQ

You’ve got Best Buy TV deals questions, we’ve got answers.

Do I need an Amazon Prime membership to access Best Buy’s deals?

No, you do not need a Prime membership to access Best Buy’s sales. Its TV deals are open to all new and existing customers.

How to choose a TV from Best Buy during Prime Day

For most people, the big things you need to think about when picking a TV are getting the right size TV and picking a budget for you. While the first depends on room size, optics, and needs, the second can be more complex.

When thinking about pricing, TVs under $500 are the new super budget price when it comes to TVs, and you can actually expect to get a 4K TV under that price range. Yes, even with OLED or QLED backlighting. Then, your TVs approaching (and exceeding) $1,000 shift to being something more upgraded, where average TV consumers will enjoy the TV.

Finally, TVs at the $1,500 point and higher are pretty much all going to be premium TVs during sales times, though you might consider an off-sale $1,500 TV to be mid-tier. Since you’re getting a TV with a percentage off, it can help to start looking at TVs that are the price you’d normally pay (without a sale) and then look about $100 to $200 higher, as well, to score the best deal.

How we choose the TV deals from Best Buy’s rival sale

If you sort of squint and ignore huge chunks of the site, you could say that Digital Trends is a place of screens. We have excellent reviewers that know more about paneling types, color gamuts, and brightness levels than you’ll ever need to when enjoying a TV.

These reviews, and compilations of them put into our buying guides, are the bread and butter of our deals selection. Or, if we haven’t looked at something directly, you can be assured the product is more-or-less analogous to something we have.

Also, remember, this is Best Buy. That means they’ll offer the best deals on Insignia, which is a Best Buy brand, products. While we don’t want to overload you with Insignia stuff, we don’t want to ignore the brand either during deal times. Insignia provides a quality build and a low cost at the best of times, so if we see a good Insignia deal, we’ll be throwing it in the mix.

John Alexander
Former Digital Trends Contributor
John Alexander is a former ESL teacher, current writer and internet addict, and lacks the wisdom to know what the future…
Dell UltraSharp 52 Thunderbolt Hub Monitor review: A workstation in a single display
A massive 52-inch display, Thunderbolt docking and thoughtful productivity features make the Dell UltraSharp 52 much more than just another oversized monitor.
Computer Hardware, Electronics, Hardware

See at Dell

Quick Recap

Read more
Insta360 just made its flagship 360 camera seriously hard to ignore
The X6 packs bigger sensors, smarter AI, and a serious boost in processing power.
Insta360 camera hero image

Insta360 launched its newest flagship today, and the X6 isn't just a spec bump over the outgoing X5. The new 360 camera has been built from the ground up and uses an entirely new sensor, packing serious computational hardware and AI features to help you edit your videos. Here’s everything you need to know about the latest Insta360 camera. 

What makes the sensor such a big deal?

Read more
Google TV now has 10,000 free movies and shows waiting for you
Freeplay adds a massive on-demand library to Google TV, supported by ads ofcourse
The default Google TV homescreen, as seen on the Onn 4K Pro.

Streaming services seem to be getting more expensive by the year, but Google is giving Google TV users another reason to see how far they can get without paying for yet another subscription.

Google TV Freeplay, which has until now focused largely on free live television, is adding video-on-demand for the first time. The service now offers more than 10,000 movies and TV shows that you can watch whenever you want, alongside its growing collection of free live channels.

Read more