Skip to main content

Don’t let them see you sweat in the boardroom with GANT’s Tech Prep line

gant tech prep snippet hero
When you’re climbing that corporate ladder, you know to never let them see you sweat. And now, you can get some help from your clothes. Thanks to GANT’s new Tech Prep line, the American lifestyle brand promises professionals that they will never be not comfortable.

In fact, that’s the name of the company’s latest campaign. As part of “Never Not Comfortable,” GANT is highlighting how its Tech Prep line, complete with new fabric features and hidden technology, will keep wearers cool and collected in even the most stressful of situations.

“The clothes we wear today are not designed for the active lifestyle we are living — that’s why we created the Tech Prep feature,” said GANT CMO Brian Grevy. “You get your favorite preppy look, never compromising on style, comfort or the hand-feel of the shirt, but with all the tech features that enables you to jump straight from your bike into a meeting feeling.”

So what’s all this technology GANT speaks of? First of all, Tech Prep clothing comes with hidden quick dry, breathable, and wicking benefits, all integrated into your business-ready clothing. Think of it as athleisure for the office, but with a preppier look (because as cool as you are, you probably shouldn’t be wearing yoga pants to the boardroom).

Tech Prep clothing is made of a special fabric with three features. First off, the high-performing microfiber polyester promises to be quick drying, moving sweat away from your body to the fabric’s surface, where that moisture will evaporate. Second, Tech Prep pieces are woven in such a way that promises to let air and body heat flow through the fabric, which means that you won’t suddenly feel like you’re suffocating underneath your collar. Finally, GANT promises that each Tech Prep garment “actively absorbs humidity from the skin and transports it from the body to the outer surface.”

And all this is done without compromising style. You can buy GANT’s Chambray Shirt, the Prep Check Shirt, and the Blue Stripe Shirt all for $125 at

Editors' Recommendations

Lulu Chang
Former Digital Trends Contributor
Fascinated by the effects of technology on human interaction, Lulu believes that if her parents can use your new app…
It’s official: You don’t need to spend more than $100 on true wireless earbuds
Sennheiser CX 400BT

Two years ago, if you wanted a set of true wireless earbuds with features like active noise cancellation (ANC), transparency mode, wireless charging, great battery life, and great sound quality, you were looking at spending at least $180, but probably closer to $250-$300. But time has a funny way of leveling the playing field and nowhere has that been more true than in the true wireless earbuds market.

Today, you’ll still pay upward of $250 for the very best models from top-tier brands like Sony, Bose, Apple, and Jabra, but you no longer have to do that just to get access to leading-edge features. In fact, the latest cohort of true wireless earbuds priced around $100 is so good, most people won’t benefit by spending more. You may not recognize the brands, but don’t let that stop you. I've had hands-on (and ears-on) time with each of these earbuds, and they won't disappoint. Let’s take a quick look at some of the features that are most in-demand, and how much you need to spend to get them.
Active noise cancellation (ANC)

Read more
Don’t sweat rising electric bills: Smart bed covers keep you cool and save money
smart bed covers keep you cool reduce your energy bill eight sleep pro cover feature lifestyle

Do you sleep well at night? According to a lot of studies, roughly half of all Americans feel sleepy during the day -- a firm indicator that their nightly sleep isn't quite as restorative as it should be. Whether it be stress (due to high electric bills, maybe?) or just a lack of comfort, poor sleep quality is nearing alarming levels.

Temperature plays a large role in that. In fact, reaching a proper room temperature is one of the most important factors for achieving high-quality, restful sleep. According to, the ideal temperature for the bedroom is around 65 degrees.

Read more
What’ll happen to your WhatsApp account if you don’t agree to new privacy policy

WhatsApp recently announced it would be changing its privacy policy, in a move that has many users worried about how much of their data will be shared with WhatsApp's parent company, Facebook. Now, the service has revealed what will happen to the accounts of users who don't agree to the new policy by the May 15 deadline.

TechCrunch contacted WhatsApp for more details on what would happen to users' accounts if they didn't agree to the new privacy policy. It reports that WhatsApp will "slowly ask" its users to agree to the new privacy changes, warning that they need to do so to continue having full access to the app's features. Users who decline to accept the new policy will be able to continue using the app for a few weeks, but only in a limited way. “For a short time, these users will be able to receive calls and notifications, but will not be able to read or send messages from the app,” the company told TechCrunch.

Read more