Clothing retailer Fossil has been working to produce fashionable watches for the modern tech user, and Strategy Director Hannah Liu visited Digital Trends’ CES booth, showing off some new wearables for the tech user who likes to look good.
First up was the Kate Spade Scallop Android smartwatch. Kate Spade is a popular women’s fashion brand, and the Scallop is the latest example of manufacturers designing tech for women; it’s particularly notable for not following the “pink it and shrink it” approach, as one Kate Spade executive described it to DT.
The Scallop allows users to tailor the watch face to match their outfit. Simply input factors like the time of day, the color of the dress, the color of jewelry, etc, and the watch will adjust to suit your look. The Scallop was so impressive, DT awarded it the Top Tech of CES Award for Best Wearable.
For those who want a less feminine aesthetic, Liu also showed off the Skagen Falster. A Danish heritage brand, Skagen employs a minimalist style that Scandinavian fashion is known for. It’s a svelte watch, and the tech is so unobtrusive, onlookers might not even know you are wearing a smartwatch until you tell them.
While smartwatches probably won’t usurp Rolex or Grand Seiko as fashion statements, it’s nice to see that tech users can get smartwatches that won’t look ridiculous.
Editors' Recommendations
- CES 2023: Citizen’s newest smartwatch puts part of NASA on your wrist
- LG shows off optical zoom lens module that banishes the bump
- The Razer X Fossil Gen 6 smartwatch is only for the 1337
- Skagen’s new hybrid smartwatch has an e-ink screen and mechanical hands
- Amazfit GTR 2e, GTS 2e smartwatches strip out some tech to get price to just $140
