Skip to main content
  1. Home
  2. Smart Home
  3. News

LG, 20th Century Fox Offer Avatar Content Exclusively on New Chocolate

By

LG-BL40-chocoLG Electronics (LG), a global leader and technology innovator in mobile communications, today announced a partnership with Twentieth Century Fox (Fox) to introduce the new LG Chocolate (LG BL40) phone in the Asia Pacific region with embedded content from James Cameron’s eagerly-awaited epic fantasy adventure Avatar. The new multimedia-friendly phone will mark its regional debut in Hong Kong on November 4th.

“LG is very excited to team up with Twentieth Century Fox as both Avatar and the new LG Chocolate represent innovations in our respective industries,” said Dr. Skott Ahn, President and CEO of LG Electronics’ Mobile Communications Company. “This is also a look at the future of entertainment where content creators and content deliverers work hand-in-hand to provide options that extend beyond just the theater-going audience.”

Recommended Videos

Tomas Jegeus, co-President of Twentieth Century Fox International, added, “This partnership represents an exciting opportunity to combine two ground-breaking experiences: the revolutionary mobile technology of LG’s New Chocolate with the immersive fantasy adventure of James Cameron’s Avatar. It’s an exceptional fit.”

One of this year’s most anticipated films, Avatar is the brainchild of one of today’s most visionary filmmakers, James Cameron. Avatar takes place on a distant world where a reluctant hero embarks on a journey of redemption and discovery as he leads a heroic battle to save a civilization. Consistent with Mr. Cameron’s previous movies, Avatar will showcase the most impressive graphics ever rendered on film, combining live action and real environments with CG-animated 3D characters to transform the cinema screen into a strange new world. The film is expected to set new standards in fantasy filmmaking.

Similarly, having led a fundamental design shift with the original Chocolate phone, LG has again challenged conventional thinking and raised the bar with the disruptive styling of the new LG Chocolate. The unique 4-inch widescreen offers an innovative mobile experience with a cinema-like 21:9 ratio and crystal clear HD resolution, making it the perfect platform for watching the high-definition Avatar trailer. In addition to the exclusive content screening at the phone’s Asia launch, the collaboration also extends to Twentieth Century Fox and the new LG Chocolate’s participation in joint television and online marketing campaigns.

The new LG Chocolate made its official debut in the U.K. in September and is currently available throughout Europe and the Middle East. It is schedule for worldwide release by the end of the year. Avatar premieres in theaters beginning on December 18th.


CHeck out the trailer:



Topics
Dena Cassella
Dena Cassella
Former Digital Trends Contributor
Haole built. O'ahu grown
The best smart light switch for Alexa, Google Home, and HomeKit
The Kasa app being used to control the Kasa Smart Dimmer Switch.

One of the most satisfying smart home devices to see in action are smart lights. The thrill of dimming bulbs and changing colors with an app or voice commands has yet to wear off, and it’s one of the easiest products to set up, schedule, and troubleshoot. But what if you want to add smart capabilities to an existing light fixture? If you’re dealing with a ceiling fan, sconce, or some other pre-wired bulbs, you’ll just need to invest in a smart light switch.

These web-connected products come in multiple gang box sizes, and are sold by many different companies. Not all switches are created equal though, and we wanted to round up the best options for those with Alexa, Google Home, and HomeKit ecosystems. So we’ve done just that!

Read more
From Ninja to Cuisinart: The 5 best Keurig alternatives in 2024
A Keurig K-Supreme coffee maker sits on a kitchen counter next to K-Cups and glass of iced coffee.

There’s nothing better than a hot cup of coffee in the morning. Unfortunately, not all of us have the time to brew a fresh pot before we hit the road. That’s where small appliances like the Keurig come in handy though. Designed to whip up a great-tasting mug of warm delight in just a few minutes, it’s hard to beat the convenience delivered by the popular brand. But Keurig isn’t the only name in town.

If you’ve got a lot of mugs to fill in the morning, or you think you could score a better deal by going with a non-Keurig model, we’re on your side! Here’s five Keurig alternatives for 2024 you can buy right now.

Read more
The 5 best office chairs for long hours in 2024
The Verve in an office.

When you spend half (or more) of your day in an office chair, a $50 budget-buy store brand isn’t the kind of purchase you should be making. Not only are these cheap items more likely to break down over time, but there’s a good chance this kind of chair isn’t going to have the elevated support features your body needs. That’s why we’ve put together this list of the five best office chairs for long hours in 2024.

Each of these models are tailor-made for those of us who need a comfortable chair that feels good all day. We’ve also made sure to include a couple of options for folks who experience back pain, shoulder strain, and other sore conditions.

Read more