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Apple’s new badge makes it easy to find apps built for the iPhone Duo

Apple wants you to get more out of its foldable phone, with a new App Store badge highlighting apps that take advantage of its larger screen.

By Manisha Priyadarshini Published October 22, 2026

Apple-iPhone-Duo-optimized-apps-badge — Apple / Digital Trends

Apple is making it easier to spot apps built for its first foldable phone. A new “Made for iPhone Duo” badge will appear on App Store product pages for apps and games optimized for the device.

Curated app and game collections will arrive on Friday, October 23, when the iPhone Duo launches in select markets. The new badge will help you find apps that take advantage of that giant screen on iPhone Duo.

What can these apps do with the Duo’s bigger screen?

Apple hasn’t shown exactly what the badge will look like, but it did share several examples of how apps are putting the Duo’s inner and outer screens to good use. For instance, Netflix has optimized its app to let you browse short clips on the outer display before fully opening the Duo to watch shows and movies on the larger inner screen.

Prime Video takes a different approach. It keeps content on top while showing cast details and bonus info on the bottom when the Duo is partially folded.

Productivity apps are also getting redesigned, with Microsoft Word and Outlook offering what Apple calls a desktop-class experience by placing formatting tools beside your document or your full inbox next to an open email.

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Meanwhile, Zoom uses the inner display to display shared content and other participants side by side. Other apps such as Slack, Salesforce, NYT Cooking, Yelp, and travel apps will also use the extra space to show more information at once.

Does the new badge mean every app is ready?

Not quite. Apple says more app updates will arrive throughout the year. Apps that are already optimized for iOS 27 may adjust automatically to the inner screen, though they won’t feel as tailored as dedicated layouts.

Since the iPhone Duo starts at $1,999 and is already sold out through January, developers may not feel much urgency to optimize right away. However, Apple’s new badge should help buyers find software designed for its foldable form factor. How polished that experience feels will still depend on how much work developers put into their apps.

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Manisha Priyadarshini

News Writer

Manisha Priyadarshini is a tech and entertainment writer with over nine years of editorial experience.

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