Skip to main content

Declining compact camera sales just killed one of Nikon's manufacturing plants

nikon store in brazil closes 41297286 ml
kritchanut / 123RF
Imaging giant Nikon is closing one of its manufacturing centers. On Monday, October 30, Nikon announced the closure of the subsidiary Nikon Imaging China Co. Ltd. (NIC) as part of a restructuring process that began last November, citing a shrinking demand for compact digital cameras. At the same time, the company announced an updated financial forecast with higher-than-expected profits.

The China-based subsidiary manufactured compact cameras and lenses. “In recent years, however, due to the rise of smartphones, the compact digital camera market has been shrinking rapidly, leading to a significant decrease in [the] operating rate at NIC and creating a difficult business environment,” the company said in a statement.

Recommended Videos

The move is part of the restructuring plan the company announced now almost a year ago. The restructuring plan introduced a focus on more high-end cameras, and closing a plant that manufactured compact cameras falls in line with that goal.

Please enable Javascript to view this content

Nikon says that only the manufacturing subsidiary is closing — China is a large market for camera sales and the company’s sales subsidiary in Shanghai will continue its usual operations. Other manufacturing and sales subsidiaries in China will remain, and only the NIC is affected, the company says.

NIC launched in 2002 and as of September 30 employed 2,285 people. Nikon did not comment if any of the employees will be relocated.

Because of that closure, Nikon adjusted its predicted earnings for the current fiscal year. The adjustment includes a 7.7-percent increase in profit, but with about a one-percent drop in revenue, much of that change is the result of lowered expenses.

Nikon announced a restructuring plan on November 8, 2016, saying that the company was making the decision while still in a financially strong position to adjust to the changing camera market. Since that announcement, the company has created a separate optics division for lenses and canceled the previously announced DL line of advanced compacts.

2018 is the company’s 100th year in business, and that high-end focus led the company to release the 45-megapixel, 7 fps Nikon D850 in August. Nikon hasn’t released sales data on its most advanced camera introduced so far this year, but has apologized after selling out of pre-order stock, suggesting the pre-orders have exceeded the company’s expectations for the full-frame DSLR.

Hillary K. Grigonis
Hillary never planned on becoming a photographer—and then she was handed a camera at her first writing job and she's been…
Best GoPro deals: Save on action cameras and accessories
Prime Day 2022 GoPro deals graphic.

For those who have active lifestyles and want to record it all, action cameras are your friend, and one of the most well-known brands is probably GoPro. It's one of the best action cameras on the market, and it's great if you want to record yourself snowboarding, skydiving, and really anything else in between. Of course, it can get a little bit pricey, which is why we've gone out and collected some of our favorite GoPro deals for you below to help save you a little extra.

That said, if you want a few more options, you may want to check out these drone deals, as well as some of these more traditional camera deals as well.
Best GoPro camera deals
GoPro HERO10 Black (renewed) -- $199 $240 20% off

Read more
Best drone deals: Get a cheap drone for $47 and more
The DJI Mini 3 Pro in flight with spring flowers in the background.

There is a lot to love about drones, especially if you're somebody who loves nature and photography, as it gives you a really interesting perspective on the world that wouldn't usually be accessible. That said, owning a drone is often seen as a really expensive hobby, with expensive brands like DJI easily costing thousands of dollars. Luckily, there are a lot of great budget-oriented options, including quality DJI alternatives, and a lot of them have great deals on them, bringing them down to as low as $46. We've collected a few of our favorites below — all of which make great gifts for the holidays for the person in your life who appreciates the revolutionary bird's-eye view they offer.

Of course, if you prefer a more traditional experience, you could always check out these GoPro deals and camera deals instead.
Radclo Mini Drone -- $46 $230 80% off

Read more
Astronaut’s photo shows Earth as you’ve never seen it before
Earth as seen from the space station.

NASA astronaut Don Pettit already has a long-held reputation for creating stunning space photography, and his latest effort will only bolster it.

Shared on social media on Thursday, the image (top) shows Earth as a blaze of streaking light, an effect created by using long and multiple exposures to capture cities at night across several continents.

Read more