Rob is President and Principal Analyst of the Enderle Group, a forward looking emerging technology advisory firm. Recognized as one of the best general Inquiry Analysts in the world, Rob specializes in providing rapid perspectives and suggested tactics and strategies to a large number of clients dealing with rapidly changing global events. Rob lives emerging technology and has a passion for personal technology and market strategy. Rob trained as a news anchor and co-hosted CNET radio during the 90s, has been widely used by both local and national news TV and radio programs, and has been identified as one of the worlds' most influential technology analysts. Currently Rob co-hosts the Fast Forward segment for Tech Close Up a nationally syndicated weekly Technology TV show, appears semi-weekly for a tech segment on WSJ radio, and does a daily group Podcast for Digital Trends. In addition Rob writes for ECT (TechNewsWorld, eCommerce Times, Linux World, MacNewsWorld), Dark Reading, Digital Trends, TGDaily, ITBusiness Edge and Datamation.Before founding the Enderle Group in 2003 Rob was the Senior Research Fellow for Forrester Research and the Giga Information Group. While there he ran the eCommerce, Security, and Mobile research practices.Before Giga, Rob was with Dataquest covering client/server software where he became one of the most widely publicized technology analysts in the world. Before Dataquest Rob worked for IBM and ROLM and was in IBM’s executive resource program. As part of that program he managed projects and people in Finance, Internal Audit, IT, Competitive Analysis, Marketing, Security, and Planning groups. Prior to IBM he was a Marketing Director and sat on the board of the Southern California Marketing Director’s Association.Rob holds an AA in Merchandising, a BS in Business, and an MBA.Rob sits on the advisory councils for Lenovo, Toshiba, AMD, HP, Dell, the Trusted Computing Group, and the Lifeboat Foundation.Rob’s hobbies include Sporting Clays, PC Modding, Science Fiction, Home Automation, and Computer Gaming.
Learning from Microsoft’s six biggest blunders
I’ve been following Microsoft for over two decades, have cataloged a number of major mistakes and ranked them over time. Against most of them, I have names of people who… →
High water mark: Can iPad 2 sales possibly match the original?
My expectation at the launch of the iPad 2 was that this product would quickly eclipse the first iPad; it ia better product and there were a lot of people… →
Can anyone challenge the iPad 2?
In watching Apple’s stunning — and I’m not overplaying this — launch of the iPad 2 today, I’m reminded that competing with Apple is a bitch. Particularly when the masterminds… →
Motorola Xoom preview: Hands on first impressions
The Motorola Xoom is the first product to market using Android Honeycomb. The Xoom is attractive, and the screen is gorgeous, but I’m increasingly convinced that the only way to… →
Will Apple and Dell be the vise that cracks HP?
Dell’s financial results this week stunned the analyst community. The Round Rock, Texas company reported doubled net income in the most recent quarter, blowing away expectations. Meanwhile, Apple just shot… →
HP TouchPad: Game changer or missed opportunity?
We enter 2011 with the iPad so incredibly dominant that is seems impossible at this point that any product could challenge it. Samsung tried with the Galaxy Tab, and while… →
Apple iPad vs. RIM Playbook vs. Motorola Xoom vs. Dell Streak 7
The iPad finally has some competition. After dominating the tablet market since its inception, the iPad’s one-year anniversary will bring major competition, including RIM’s BlackBerry PlayBook, Motorola’s Xoom, and Dell’s… →
Is Apple’s iPad invincible?
I was at an Intel sales event this week with a bunch of analysts, and several of us got to talking about Apple, and how confident the company was in… →
Six unusual and useful gadgets for small offices
I work out of a small office, and there are six products that I find I can’t live without. These things make my job much easier, so I figured that… →
Imagining Windows 8: Embedded Xbox, Kinect, and Surface
One of the things that appears clear from some of the changes at Microsoft is that Steve Ballmer is pulling down some of the traditional siloes, and forcing groups to… →
Rob Enderle’s favorite gadgets of CES 2011
CES is a huge toy show, and the only thing that saves my wallet is the fact that most of this stuff isn’t available yet. And some may not be… →
CES 2011 preview: 10 products and trends you’ll see in Vegas
At the risk of being a Grinch and spoiling your excitement for whatever gadgets Santa planted under your tree this year, they're about to look antiquated. The 2011 Consumer Electronics… →
10 technologies that will define 2011
This is the time to both look back at 2010, which is ending, and look forward at 2011, with hope that we will exit it as well off as we… →
Google is from Mars, Apple is from Venus
With the first ChromeOS products now officially on the way, I thought it would be interesting to compare Apple’s approach to the market to Google’s. If you are expecting a… →
Rob Enderle’s favorite tech products of 2010
I’m looking back at all of the products I’ve reviewed and used in 2010, and 10 favorites clearly stood out. Each has earned a place in my heart as particularly… →
