Rob is President and Principal Analyst of the Enderle Group, a forward-looking emerging technology advisory firm. Before founding the Enderle Group in 2003, Rob was the Senior Research Fellow for Forrester Research and the Giga Information Group. He holds an AA in Merchandising, a BS in Business, and an MBA. He sits on the advisory councils for Lenovo, Toshiba, AMD, HP, Dell, the Trusted Computing Group, and the Lifeboat Foundation. Rob’s hobbies include sporting clays, PC modding, science fiction, home automation, and computer gaming.