Skip to main content
  1. Home
  2. Audio / Video
  3. Deals

Digital Trends may earn a commission when you buy through links on our site. Why trust us?

A 4K OLED TV for $1,000? Welcome to Prime Day

Add as a preferred source on Google
Image used with permission by copyright holder
Best Prime Day Amazon Deals
This story is part of the Digital Trends Prime Day 2026 coverage

We’ve been on the lookout for awesome Prime Day deals on new TVs for a few days now, but I think this one is a game-changer. Best Buy has the Vizio 55-inch 4K OLED TV on sale for $1,000. Let me repeat that: You can now buy an OLED TV for the same price as non-OLED TVs. But don’t wait — as soon as this deal is gone, this Vizio OLED will jump back up to its regular $1,300 price for the foreseeable future.

Buy Now

Not sure why we’re so breathless over OLED? It comes down to picture quality and how OLED TVs achieve it. Normal LED TVs — even those that use quantum dots (QLED TVs) — have a backlight that provides all of the brightness you see on-screen. (You can learn more about QLED vs. OLED TVs in our explainer.) The tricky part is that there are plenty of times when what the image being displayed requires is the exact opposite of brightness. Dark areas should be as dark as possible. The only way non-OLED TVs can achieve this is by dimming the backlight in that area and then blocking the remaining light with their LCD panels. It’s good, but it will never be as perfectly black as OLED because OLED TVs can control their brightness at a pixel level. And when an OLED pixel is turned off, it emits no light at all.

While perfect blacks are a huge reason to go with one of the best OLEDs, it’s not the only reason. OLED TVs are incredibly thin, they exhibit superb color accuracy, and they use a lot less energy than a comparably sized LED or QLED TV. Vizio has layered its own top-notch feature set on its OLED TVs, which give you Google Chromecast, Apple AirPlay 2 (both of which make streaming content from your phone a cinch), plus tons of the most popular streaming apps.

When we tested the Vizio 4L OLED TV, we found that it delivered on its promises, and we gave it a rare 9/10 score. And that was taking into consideration its regular price. Now that it’s been discounted by an additional $300, it’s hard not to see this TV as an absolute must-buy for anyone who wants the very best picture quality at the lowest possible price.

Buy Now

More Prime Day 4K TV deals available now

If this Vizio 55-inch OLED TV isn’t what you’ve been shopping for, there are lots of other fantastic OLED TV deals for Prime Day and  Prime Day 4K TV deals to take advantage of. Here are just a few of the more recent ones to get you going:

Simon Cohen
Former Contributing Editor, A/V
Simon Cohen obsesses over the latest wireless headphones, earbuds, soundbars, and all manner of related devices and…
The LG C6 OLED is great out of the box. These settings make it even better.
From Filmmaker Mode to shadow detail and AI Sound Pro, these are the settings that made the biggest difference after a month of testing the LG C6 OLED.
Electronics, Remote Control, Computer Hardware

The LG C6 OLED is one of the best mid-range OLED TVs you can buy right now. After spending the past month testing and using it every day, one thing became clear: straight out of the box, you're leaving picture quality on the table.

The good news is that getting more out of the TV doesn't require professional calibration or hours spent digging through menus. A handful of small adjustments can make movies look more cinematic, improve shadow detail, smooth out motion and even make the built-in speakers sound noticeably better. Here are the exact settings I've been using after living with the LG C6.

Read more
Samsung’s Freestyle+ AI Smart Projector turns any wall into your next movie screen
This $1,200 Samsung projector uses AI to fix your picture automatically.
samsung-Freestyle-AI-Smart-Projector

Movie night no longer needs a blank white wall or a complicated projector setup. Samsung has launched the Freestyle+ AI Smart Projector for $1,200 in the US, and its biggest trick is making almost any surface work as your screen.

Whether you're projecting onto patterned wallpaper, a colored wall, or even a space with shelves and picture frames, the projector uses AI to automatically adjust the image so you can start watching with minimal effort. The portable projector can create a Full HD picture up to 100 inches, making it an easy companion for everything from backyard movies to bedroom binge sessions.

Read more
Apple Music just got pricier
The subscription fee has climbed for student, family, and individual plans in the US, UK, and the rest of Europe.
Apple Music App

Apple just raised the subscription fee for its eponymous music streaming service. For individual plans, the price has climbed by a dollar, and so has the affordable student tier. The fee for the family plan has gone up by $3, and it now costs $19.99 in the US. The benefits associated with each plan remain unchanged.

How much do I pay now?

Read more