Tesla Talking With Gas Station Chain About Charging Stations

Gas station chain shows interest in charging stations, talks with Tesla underway

By Bruce Brown June 29, 2016

tesla supercharge charge structure superchargers 1200x792 — Image used with permission by copyright holder

For electric vehicles traveling any appreciable distance from home, not just commuting or running errands, the availability of charging stations along the way make the difference between taking a trip or staying home. Range anxiety is already a thing. Some gas-electric hybrids answer the range concern with larger gas engines, like the Ford Fusion Energi, but that doesn’t help all-electric cars. So networks of charging stations throughout the nation will be a necessity, especially along major travel routes.

At the same time, gas station owners can see their future business disappearing. There’s not much threat to gas stations from e-cars now, but in a few decades gas stations that haven’t transformed could be quaint relics patronized only by internal combustion engine enthusiasts. So match-making between fuel stops and charging services is inevitable, and Tesla is already in conversations with a major mid-Atlantic gas station chain about adding chargers to its locations, according to The Washington Post.

The Sheetz gas station and convenience store chain, which generates almost $7 billion in annual revenue from its hundreds of locations, is talking with Tesla. Sheetz’s executive vice president of petroleum supply, Michael Lorenz, said, “We’ve had discussions with them about putting their chargers in our stores. We haven’t done anything yet, but we’re continuing those discussions.”

This isn’t Sheetz’s first EV-charging rodeo. The chain currently has e-car chargers at eight locations in Pennsylvania and North Carolina, but they don’t hook up to Teslas. Tesla didn’t comment specifically to The Washington Post about Sheetz but did issue a statement that Tesla is “actively courting” travel stopover and interim locations such as hotels, restaurants, and gas stations about installing chargers. Elon Musk mentioned such a plan during the Tesla 2016 Annual Shareholder meeting earlier this month.

As gas station stop-offs on major travel routes begin installing EV chargers, their business model for other goods and services may change. Today it takes 30 minutes to an hour for a Tesla to fully charge at a Supercharger. The time may decrease with technical progress, but even cut in half, that is an eternity for gas station convenience centers with business models based only on quick stops and fast purchases.

As The Washington Post suggested, more upscale shopping and better restaurants may be in the cards for chain fuel-stop centers, allowing them to cash in on customers whose cars are getting recharged. It also sounds like an opportunity for charging station valet services, allowing customers to finish lunch or shopping without waiting for their cars to finish charging, and allowing the centers to free up chargers for the next in line.

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