Skip to main content
  1. Home
  2. Cars
  3. Features

Once you go EV, you don’t go back. And BMW intends to keep it that way

Add as a preferred source on Google

The innovative i3 city car spearheaded BMW’s entry into the electric vehicle segment.

The Bavarian firm has since followed up with a series of plug-in hybrid models, including the i8 sports car, and it has promised to launch additional electric cars in the coming years. One of them is called iNext internally. It will borrow numerous styling cues from the futuristic i Vision Dynamics concept introduced last year.

Digital Trends sat down with Stefan Juraschek, BMW’s head of electric powertrain, to learn more about how and why the brand is sailing into the heart of electrification territory.

Recommended Videos

Digital Trends: BMW built its reputation on high-performance gasoline- and diesel-powered models. Why go electric, then?

Stefan Juraschek: First of all, we are convinced that we need more than one solution. Customer behavior is changing. People are becoming more and more attracted to the experience of driving a hybrid or an electric car. One issue is range, though, and the cost of providing range.

We sent several hundred i3 owners a survey last year. Ninety percent of them told us they’re not going back to a car with an internal combustion engine.

Looking at our hybrids, we have received very positive feedback about our cars. They’re much more dynamic than the conventional models. The possibility of noiseless driving is also very attractive for people. They like the smoothness of the drivetrain.

We sent several hundred i3 owners a survey last year. Ninety percent of them told us they’re not going back to a car with an internal combustion engine. On the hybrid, we’ve got about 60 percent who are staying. Thirty percent will switch to a pure electric vehicle, while only 10 percent are going back to a combustion engine. Driving electric is attractive.

How do you make driving an electric car more convenient?

We need to increase the battery size. One way is to look at battery cell technology. We’ll see a permanent improvement. Installing a bigger, heavier battery generally helps to increase range. Look at the i3, for example. The battery weighs about [500 pounds], so the range is limited to city applications. You could build up a car with a battery that weighs twice that and double the range.

BMW i3
BMW i3 Image used with permission by copyright holder

At the end of the day, increasing the battery size helps. I think the range we proposed to achieve in 2021 [about 310 miles] is easy to achieve.

Porsche is working on 800-volt charging. Is this something BMW is looking into?

We’re having a long internal discussion about 800-volt right now. It only makes sense for, maybe, a singular solution. We are developing a modular kit for small cars with a relatively small battery size, ranging from about 50 to 100 kWh. To be that flexible, it’s useful to find the limit of the 400-volt charging system. It’s enough to power what we intend to deliver to the customer.

Mini is preparing its first all-electric model for a 2019 launch. How will it fit into the lineup?

I think our cars will use normal lithium-ion batteries for the next two or three generations.

I think Mini [which is owned by BMW] is a very attractive brand for electric cars. You know, we had a pilot fleet with 500 vehicles, and it was very successful, especially here in the United States. People liked it a lot, even if it only had two seats. They were sad to give the car back. The Mini is, historically, a city car. We are sure driving electric in the city will be a success story.

Will the electric Mini share any parts with the i3?

Drivetrain parts, yes. The battery will be different.

Everyone is using lithium-ion batteries right now. What role will solid-state batteries play in the future of the electric car?

It’s too early to discuss BMW’s entry point for solid state. It’s still possible to improve [lithium-ion] technology, it seems to be robust. Looking at solid state, one issue is temperature. The operating range of these batteries is higher. Right now, if you put everything together on a system level, we do not know what is the advantage at the end of the day. We have to think about what infrastructure we need at that point. I think our cars will use normal lithium-ion batteries for the next two or three generations.

And where do you see hydrogen?

We are doing hydrogen research in my department. There was a shift from an economic point of view. Previously, we thought maybe the compact class might be the entry point for fuel cell. Now, our estimation is the entry point should be a bigger car, like the X5. It also makes sense on tracks and maybe for stationary applications. But the costs are high for small cars.

Ronan Glon
Ronan Glon is an American automotive and tech journalist based in southern France. As a long-time contributor to Digital…
Volkswagen’s smartest EVs are launching in China while the US and Europe wait
China-only models already have the software, charging, and driving technology VW’s Western cars are still waiting to receive
Volkswagen ID UNYX 08

Volkswagen’s newest EVs in China are making its American and European models look unusually conservative.

With Xpeng’s help, VW has introduced 800-volt charging and advanced urban driving assistance. The new VEGA technology package brings its locally developed vehicle platforms and CEA electronic architecture under one umbrella. Bloomberg reports that Volkswagen intends to update VEGA every three months. Western buyers can find pieces of that package, but not the whole thing in a Volkswagen.

Read more
BYD’s $12,000 Qin Plus DM-i shows how much US buyers are overpaying for their cars
A cheap commuter car that could take you from New York to Miami without refueling? Yes, please.
BYD Qin Plus DM-i feature

BYD has launched the third-generation Qin Plus DM-i in China, and the first thing that caught my eye is its price. According to CarNewsChina, the plug-in hybrid sedan starts at 79,900 yuan, which is about $11,980. That’s an incredibly low price for a brand-new car, especially by US standards.

What’s even more impressive is the range. The Qin Plus DM-i can drive up to 137 miles on electricity alone, which should cover most people’s daily commutes without using a drop of gas. Once the battery runs out, the 1.5-liter engine takes over. Thanks to its 17-gallon tank and roughly 91 mpg with a drained battery, the combined range reaches up to 1,423 miles. 

Read more
Apple edges out a win in the PC market’s worst quarter by stumbling less than everyone else
Apple basically has a bigger share of a shrinking pie.
Computer, Electronics, Laptop

Apple won the PC market’s worst quarter, but that’s not the entire story. It won the race by stumbling less than everyone else.

PC makers shipped just 57 million computers worldwide in Q3, which might look good, but it’s a 21% year-over-year plunge (via Counterpoint Research). And despite Apple’s Mac shipments falling by 11%, to 5.6 million, its market share rose from 8.7% to 9.8%. How did that happen?

Read more