Skip to main content

Asus launches a new AMD-powered iMac competitor with a thin, striking design

Image used with permission by copyright holder

The new 24-inch iMac features a bold new design that has a lot of people talking. Asus has countered with its own all-in-one computer, and it serves as a noteworthy alternative. The Zen AIO packs a 23.8-inch display with ultraslim side bezels, as well as a large chin bezel to match that of the iMac. The thin display takes cues from the iMac design as well, cutting away any unused space behind the screen.

The Zen AIO has a few features the iMac lacks, though. First off, it can be configured with an optional touchscreen layer, giving you another way to interact with your PC aside from keyboard and mouse input. Apple, for its part, stubbornly reserves touch for mobile devices, like the iPad and iPhone, so you won’t find a touchscreen on any Mac devices despite the fact that the new iPad Pro is powered by the same M1 processor that’s found inside the redesigned iMac.

A second big difference is that Asus is relying on AMD’s Ryzen 7 5000 processor coupled with Radeon graphics to power the Zen AIO. The eight-core Ryzen 7 5700U processor or six-core Ryzen 5 5500U processors on the Zen should make for some impressive performance. These are mobile processors, as is common in all-in-ones, and lack dedicated discrete graphics — so don’t expect it to be a killer gaming machine.

Image used with permission by copyright holder

Where the Zen does shine as a gaming machine, though, is the addition of an HDMI input port, which allows it to be used as a secondary display. That means console gamers will be able to connect their Nintendo Switch, Sony PlayStation 5, or Microsoft Xbox Series X and use the Zen’s 24-inch screen to play. It’s become a common feature in other flagship AIO computers, such as the Dell Inspiron 27.

Where the iMac edges ahead, however, is with the display. Despite similar designs with minimal bezels at the top and the sides, the Zen is limited to a 1080p resolution on an asymmetrically mounted screen, whereas the new iMac sports a panel with 4.5K pixels. Though Asus didn’t boast about any innovation with the speaker design, the Zen’s speaker is housed at the bottom edge of the screen in a fabric-covered space. The company worked with Harmon Kardon on the tuning, whereas Apple’s iMac comes with a six-speaker array that boasts strong bass, along with accurate mids and highs, as well as Dolby Atmos support.

To keep pricing more affordable, the Zen uses a dual-storage strategy, splitting your available capacity between two solid-state drives. This gives you access to fast storage across both M.2 NVMe SSDs, without the cost of having a single large-capacity drive. Up to a 512GB M.2 drive with a secondary 512GB M.2 drive can be configured for the Zen.

The Zen AIO is available in a single Immortal White hue, so it won’t be immediately as eye-catching as the iMac’s bold color slate, and pricing starts at $699.

Editors' Recommendations

Chuong Nguyen
Silicon Valley-based technology reporter and Giants baseball fan who splits his time between Northern California and Southern…
iMac 27-inch: Everything we know about Apple’s larger, more powerful iMac
Apple iMac Pro News

When Apple killed off the iMac Pro and then completely removed the 27-inch iMac from its online store, we thought that was the end of the road for the larger all-in-one computer. Right now, Apple only sells one size of iMac: the smaller 24-inch version. But what about that gaping hole in the iMac lineup previously occupied by the 27-inch model?

It could be that Apple decides to leave this device dead and buried and instead hopes that the Mac Studio and Studio Display scratch that itch -- that's certainly what sources at 9to5Mac have contended. But there are tantalizing clues that Apple is considering offering a larger iMac with a greater level of performance than the 24-inch iMac. Regardless of whether this is branded an iMac Pro or an iMac, here's everything we know about the next high-end all-in-one from Apple.
Price and release date

Read more
Please let this new OLED iMac rumor be true
A student types at a desk on a pink Apple iMac 24-inch M1 desktop computer.

Apple's been coy about the iMac these past few years. Sure, it has the M1 24-inch iMac, but it's gone on pretending the beloved 27-inch iMac never existed.

A new rumor gives some optimism for those of us hoping that Apple would someday revisit a larger, more powerful version of the iMac. The report doesn't come from one of the usual leakers, such as Ross Young or Mark Gurman -- so treat it with a healthy dose of skepticism. But I, for one, am excited about the prospect of this rumor being true.

Read more
6 things I want to see in the new iMac
Apple's 24-inch M1 iMac is an all-in-one solution.

Apple’s 24-inch iMac got a major redesign in spring 2021, but it’s been a long two years with no updates to speak of since then. Many of us are impatiently waiting to see what comes next.

Now, though, rumors are swirling that a new version is coming this year. That means there’s a lot to look forward to -- and a lot of potential pitfalls that Apple needs to avoid. With so many possibilities floating around, here’s what we want to see in the next 24-inch iMac.
A decent price

Read more