Skip to main content

Digital Trends may earn a commission when you buy through links on our site. Why trust us?

Home sellers and landlords use Pokémon Go to lure buyers

real estate market enters the pokemon fray go charizard
The Pokémon Go craze continues, and savvy business owners all over the world are taking advantage of the phenomenon, offering discounts and schwag to visiting trainers. Even the real estate market has entered the fray, as home sellers and landlords use Pokémon Go as a selling feature. Zillow Porchlight, the blog for the multibillion dollar online real estate database, reports listings on the site that mention elements from the game.

Would you purchase a $276,000 home for its “3 Pokémon Go Gyms, and 5 PokéStops”? The motivated sellers sure seem to think so. To sweeten the deal, they confirm a Squirtle sighting in the backyard. Also, there “may or may not be” a level 7 Charizard “in the neighbor’s shed.”

The sellers in another listing pride themselves on a house that is “right down the block from The Franklin Inn (currently the home to a Pokémon Go gym, as well as the best Bloody Marys in Richmond).” Another listing states that a gym is less than five minutes away on foot, and that there are three PokéStops within seven minutes.

One listing takes the opposite approach, opening right up with the line, “There are ZERO Pokémon Go features.” Surely, there are prospective homeowners out there who don’t play the game, and here’s the perfect pocket-monster-free house.

Zillow isn’t the only place to find sellers that lure buyers and renters with tall tales of rare creatures. An ad on Craigslist lists the price and square footage in the title, but also describes the apartment as a “Pokémon GO Paradise!

If you just need a place to lay your head and charge your exhausted phone for a few days, hop on over to Airbnb, and crash at a pad where “Ingress and Pokémon GO portals are abundant.” The hosts are thoughtful enough to mention the lack of a TARDIS. Too bad.

Pokémon Go is played by people of all ages, so there is a chance that someone entering a listed home to catch a rare Pokémon could have the means to walk out a new homeowner. And for the sellers, getting you in the door is half the battle.

Download for iOS Download for Android

Editors' Recommendations

Albert Khoury
Former Digital Trends Contributor
Al started his career at a downtown Manhattan publisher, and has since worked with digital and print publications. He's…
Pokémon Go-obsessed LA police officers ignored robbery to catch a Snorlax
pokemon go cops ignored robbery to catch a snorlax

Two LAPD officers ignored a call for backup in favor of trying to catch ‘em all in Pokémon Go, according to recently published court documents.

The officers -- Louis Lozano and Eric Mitchell -- were subsequently fired for their transgression, though it was only the suspicion of a senior officer that led to them being found out.

Read more
Pokémon Go developer’s next Nintendo AR game is Pikmin Bloom
Pikmin grow flowers as they walk in a park.

Niantic, the developer of the well-known Pokémon Go, has announced Pikmin Bloom, its latest AR game. The game was teased earlier this year, but there have been few details up to this point. The game will be available on mobile devices in Australia and Singapore starting Tuesday, then on phones worldwide in the coming days. Like Pokémon Go, Pikmin Bloom will be free to download, but there are few similarities between the two titles.

Pikmin Bloom - Extended Announcement Trailer + Miyamoto (Nintendo Mobile)

Read more
Pokémon Trading Card Game is going mobile in a confusing way
pokemon trading card live mobile tcg

The Trading Card Game is making its way to the Apple Store and Google Play in the form of Pokémon Trading Card Game Live. Players will soon be able to add new cards, buy in-game booster packs, and complete daily quests on the go from the comfort of their phone or PC.

Pokémon Trading Card Game Live ? [SNEAK PEEK] ? | Official Trailer

Read more