Skip to main content

Adidas partners with Grammy-nominated rapper Quavo on trio of earbuds

Sports apparel company Adidas has made a name for itself, outfitting some of the world’s top athletes for years, and become a cultural icon at the same time. Its three-stripe logo is known worldwide and is extending that recognition into the true wireless earbud category in partnership with Grammy-nominated rapper Quavo and Zound Industries.


Adidas is launching not one, not two, but three new sets of earbuds, each with features to help you focus on achieving the task ahead. The newly announced earbuds, including the Adidas Z.N.E. 01 ANC, launching with a $189 price tag, feature unique textures and iconic Adidas branding. These earbuds aim at making the list of best earbuds, right alongside competitors like the Samsung Galaxy Buds 2. As the name suggests, you’ll find active noise canceling to block out the ambient noise around you on the Z.N.E. 01 ANC, as well as Awareness Mode to bring in some of the outside noise.

The Z.N.E. 01 ANC sport a stemmed design, ala Apple AirPods, to encase two microphones per earbuds to assist in the ANC feature and another microphone for calls. The earbuds utilize touch controls to enable and disable ANC and Awareness Mode, control music and incoming calls. Battery life is rated at 4.5 hours of listening with another 15.5 hours from the charging case.


The Adidas Z.N.E. 01, with a similar name and design, is launching for $99. These earbuds boast up to 5 hours of listening and 20 hours more via the charging case. While you won’t find ANC or an Ambient Mode from the previous model, these offer the same IPX4 sweat resistance and comfort-fit ear tips.


Sporting a more compact, bud-like design, the $169 Adidas FWD-02 Sport are designed to ensure a secure fit, thanks to the interchangeable ear tips and silicone wings. With a focus on being the go-to earbuds for working out, the FWD-02 Sport has an IPX5 water-resistance rating and a case with a breathable mesh to allow the earbuds to dry out properly.

The FWD-02 Sport uses a Force sensor for managing touch controls when using the earbuds to allow you to change your music, handle phone calls, and turn on Awareness Mode, even when wearing gloves. With a 6-hour listening time and another 19 hours available from the charging case, the FWD-02 Sport is ready to go when you are.

Editors' Recommendations

Chris Wedel
Former Digital Trends Contributor
Chris Wedel is a fan of all things tech and gadgets. Living in rural Kansas with his wife and two young boys makes finding…
These Fruity Pebbles earbuds are a cereal junkie’s dream come true
Fruity Pebbles-themed JLab Go Air Pop wireless earbuds.

You know what we don't get enough of these days? Headphone companies doing collaborations with sugary breakfast cereal brands. Thankfully that conspicuous absence will soon be filled by JLab and Post, with two special edition sets of Fruity Pebbles-inspired products: The $35 Go Air Pop, and the $30 JBuddies Studio.

These Flintstones-themed devices will be available directly from the JLab website starting on March 7, which is National Cereal Day -- but you knew that already, didn't you? JLab provided no rationale for why it chose to engage with Post Consumer Brands on this partnership, but it's a good bet that the company has been keeping close tabs on Skullcandy -- its closest competitor -- and its recent collaborations with Doritos on earbuds and gaming headsets.

Read more
JBL updates its Tune, Vibe, and Endurance Peak earbuds at CES 2023
JBL Tune Flex.

As it has in the past, JBL has brought a huge number of personal audio products to CES 2023, including wireless earbuds and headphones for everything from casual to critical listening. Some of these products were previously announced for European countries, but now we have release dates and pricing for U.S. availability, too. Here's everything JBL announced.
JBL Endurance Peak

JBL has improved its sports-oriented wireless earbuds considerably from 2022, with:

Read more
What is Bluetooth multipoint and why your next earbuds or headphones should have it
Sony WH-1000XM4 and WH-1000XM5 seen side-by-side.

Wouldn't it be great to quickly and easily switch between audio sources with your Bluetooth headphones, without having to manually disconnect and pair them to one device at a time? As with most consumer tech wonders, the dream has already become a reality, and in the case of today's deep dive, we'll be tackling an awesome audio feature known as Bluetooth multipoint.

Introduced back in 2010 with the rollout of Bluetooth 4.0, Bluetooth multipoint was a saving grace for every Tom and Jane using a Bluetooth headset in the workplace. Allowing for a second phone line's unanswered calls to be instantly placed on hold, this was only the beginning of Bluetooth multipoint's range of capabilities and compatible devices.

Read more