Bluetooth Watch Connects to your Cell Phone

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Designed in partnership with Fossil, the new Sony Ericsson MBW-100 Bluetooth watch will connect to your phone so that you can discretely send a call to voicemail, be notifed of incoming text messages and more. What’s even more suprising, is that the phone actually looks attractive.

The MBW-100 face uses an OLED display while the casing and band are composed of high quality stainless steel with a silver facia. But how does it work?

When a call comes in, and you may not be able to take it due to certain circumstances, you only need to simply press a key on the watch to send the caller to voice mail. You can also control music playback on your phone using controls on the watch. And in the event that the watch is out of range of your cell phone, it will alert you as well.

The MBW-100 will be available later this year for a retail price of $399. Tech specs are listed below:

Analog Bluetooth watch * Technically innovative, with classic
watch design
* Stainless steel: allergy safe
* Mineral crystal scratch resistant
* Antiglare coating, reducing reflections
* OLED display
* Quartz movements for exact time keeping
* Solid wireless link to phone:
Bluetooth(TM) 2.0
Time indicator * Analog and digital from phone
* See who is calling: Caller ID in display
* Reject/mute call through watch
Discreet call handling
Convenient control of phone’s
music player * Play, pause, next track
SMS/MMS message alert
Out-of-range warning
Battery indicator
Auto pairing(TM)
Water resistant * Up to 30 m
Standby time * Bluetooth(TM) functionality: up to 7
* Analog time keeping: up to 7 additional
Weight * 187,5 gr/6.61 oz
(full functionality) * Sony Ericsson K610, K610i, K618, K790,
K800, V630, W710, W810, W850, Z610,
Developed in coordination
with Fossil * Thorough knowledge of watch technology
* World leader in fashion watch design and
watch technology
Colors * Silver
* Black limited edition