Skip to main content

Digital Trends may earn a commission when you buy through links on our site. Why trust us?

Instagram pulls stand-alone Hyperlapse, Boomerang apps

Instagram seems to be on an app-retirement spree these days. Days after the Meta-owned photo- and video-sharing platform announced that it is shuttering the stand-alone IGTV app, it’s now time for the Hyperlapse and Boomerang apps to receive similar treatment.

As of March 8, 2022, stand-alone apps for the Hyperlapse and Boomerang effects for Android seem to have been pulled off the Google Play Store and the Apple App Store and are no longer available for download, reports TechCrunch. For those unaware, these are apps that Instagram users take advantage of to add effects to videos before uploading the final version of the content on Instagram.

What is strange about this move is that unlike in the IGTV app, which received a much-publicized boot, but has not been removed from the app stores yet–these two apps seem to have been silently removed from both the app stores. According to app-tracking service Apptopia, there is a good chance that the Hyperlapse and Boomerang apps were removed from the app stores on the same day.

Data from AppTopia also indicates that the stand-alone Boomerang app was quite popular among Instagrammers even on the day it was removed. In fact, the app averaged 26,000 downloads every day and had been downloaded more than 300 million times. The numbers for Hyperlapse pale in comparison — with just 23 million downloads. This is why Instagram’s decision to retire the Boomerang app has perplexed many people.

Why is Instagram killing all ancillary apps?

While Instagram is yet to reveal the reasons behind retiring the Hyperlapse and Boomerang apps, the company did explain why it pulled the plug on IGTV via a blog post. It is safe to assume that the reasons for the retirement of the stand-alone IGTV app apply to Hyperlapse and Boomerang as well.

In the aforementioned blog post, Instagram revealed that it is doubling down on efforts to improve the experience of using the main Instagram app. With the default Instagram app having long gained the ability to record Hyperlapse and Boomerang videos, most Instagram users did not even need to download Boomerang or Hyperlapse to use these effects. Besides, these stand-alone apps are remnants of an era when the Instagram app was a bit too bloated for smartphones that used less-powerful hardware.

It was easier (and often faster) for such users to download the dedicated Hyperlapse or Boomerang app, add all the required effects, and upload the content using the main Instagram app. Now that even relatively low-cost handsets can easily run the Instagram app, there is hardly the need for stand-alone apps for the sole purpose of adding effects.

Editors' Recommendations

Rahul Srinivas
Rahul is a smartphone buff turned tech journalist who has been tinkering with all things mobile since the early 2000s. He has…
Seeing more ads in your Outlook app? You’re not alone
Microsoft Outlook app landing page.

There's no escape from ads anywhere on the internet, even when you're scrolling through your inbox. And now Microsoft is putting more ads into the Outlook app on Android and iOS.

Per a report from The Verge, Microsoft has been increasing the number of ads that appear in users' Outlook inboxes over the last few months, especially if they're using Outlook for free. The company said the only way that free users can avoid seeing those ads is to enable the Focused inbox, a single-inbox feature that gives two tabs: "Focused" for your important mail (such as work email) and "Other" for the rest of it, including ads.

Read more
The more Instagram copies TikTok, the more I hate using it
Someone holding an iPhone. The screen shows a full-screen Instagram post.

Instagram doesn't know when to quit being like TikTok. Last month, the Meta-owned social media company transformed the photo-sharing platform into a TikTok hellscape, reformatting the posts from a 4:5 to 9:16 frame regardless of whether they're images or videos. Everyone and the Kardashians slammed Instagram for redesigning the app this way, and two weeks ago, Instagram turned it back to its original form.

You'd think that Instagram would have learned its lesson, right? Wrong. According to a report from The Verge last week, CEO Adam Mosseri said during his weekly AMA that Instagram will start re-testing ultra-tall 9:16 photos within the next few weeks.

Read more
Instagram and Facebook apps add features, move ever-closer to TikTok parity
Screenshots of full-screen posts on Instagram.

Meta has introduced new tools for the Reels video feature on Instagram and Facebook that are a one-two punch against TikTok. The company announced the new features on Thursday, saying they would make it easier for content creators who prefer one or both of the platforms to their behemoth long-form video competitor to better connect with their audience.

On Instagram, Meta has extended Reels to 90 seconds, giving users more time to express themselves and promote their brands and products. In addition to the extended run time, Reels is also getting stickers that were once exclusive to Instagram Stories. Aside from the captions that are present at the beginning of a video, users will be able to use polls, stickers, and emoji slider stickers when showing their viewers new things or comparing what hairstyle, outfit, or product design they might like best.

Read more