North will launch pop-up stores across the U.S. so you can try its smartglasses

North Focals smartglasses discount cuts the price by a massive $400

Focals by North
Julian Chokkattu/Digital Trends

North, the Canadian startup formerly known as Thalmic Labs, wasted no time bringing its latest wearable to consumers. It has made its first shipment of Focals, which are smartglasses, to its showrooms in New York and Toronto. Not only that, but if you’re interested in trying out the glasses for yourself, you can head to the new North Mobile Showroom experience, which will be located in Seattle from February 19 to February 22, and will come to San Francisco shortly after. You can book an appointment one of the pop-ups at the North website.

The North Focals have also gotten a pretty significant price cut. Previously $1,000, the smartglasses are now available starting at $600 for the non-prescription mode. If you need prescription lenses, that’ll cost an addition $200 putting Focals at $800. If you want round frames, limited edition color finishes or premium lenses, those are all available for an additional $100 each.

Focals’ standout feature is how normal they look compared to the bulky and ugly alternative options on the market. North’s newest wearable allows you to complete many common tasks without pulling your smartphone out of your pocket. In addition to the holographic display to see information, there’s a built-in microphone for voice commands to Alexa, which is integrated, and an included ring allows you to interact with Focals without lifting your hand. You can read our full impressions on Focals here.

Focals allows you to see and respond to texts, get turn-by-turn directions, and even request an Uber.

The glasses are currently available in two frame styles with three color options. The Classic option is a contemporary take on the traditional square frame, whereas Round is as the name suggests — a slightly more circular frame.

If you’re planning to replace your regular glasses with Focals, you’ll have to wait a bit longer. The glasses are available in both prescription and nonprescription versions, though the prescription glasses will set you back an extra $200.

While you can pre-order Focals online, you need to go to one of the actual showrooms to complete your order. North showrooms are the only place that can take proper measurements for its custom-made smartglasses, as they require a 3D scan of your head.

If you’re an early adopter who already ordered your Focals in December, your order is likely ready to be picked up. We recommend making sure the fit is perfect before leaving the showroom, so you won’t need to make a return visit.

The North showrooms in Toronto and Brooklyn are open. If you’re interested in purchasing Focals, you can begin the process online with a $100 deposit. You can also walk into either North showroom to see the frames and experience Focals firsthand.

Updated on February 14, 2019: North has discounted the Focals to $600 and announced pop-ups in Seattle and San Francisco. 

Product Review

Samsung's Galaxy S10 phones are its most refined yet. Be prepared to pay up

Samsung has unveiled its lineup for its most popular smartphones, and it includes the Galaxy S10 and S10 Plus. The two flagship phones boast hole-punch cameras, fingerprint sensors embedded in the display, and beefier batteries.
Smart Home

OK Google, what else can you do? The best tips and tricks for Google Home

The Home functions in a similar fashion to its main competitor, the Amazon Echo, but has the added benefit of select Google services. Here are few tips to help you make the most of the newfangled device.

Here’s everything we know about the zombie-infested, survival horror Days Gone

Days Gone, the first PS4 title from Sony's Bend Studio, looks to offer a different type of zombie game. Here's everything we know about the forthcoming title, from the setting to its gameplay.

Audi is advancing the tech that teaches cars to talk to traffic lights

Audi is teaching its cars the language of traffic lights. The company developed technology that tells motorists what speed they should drive at in order to catch as many green lights as possible.

Verizon is launching real standards-based 5G in 30 cities in 2019

Verizon is in the midst of a massive 5G rollout. In addition to fixed 5G service, it will also begin deploying mobile 5G in the coming months. Here's everything you need to know about Verizon's 5G network and when it will be in your town.

Stay fit and save cash with our top 10 affordable Fitbit alternatives

As much as we love Fitbits, they're rather expensive. If all you want is a simple activity tracker, however, then check out these great cheap Fitbit alternatives. With offerings from brands like Garmin, you don't need to pay full price.

Samsung’s wide range of Galaxy products means there’s something for everyone

Samsung launched a host of new products on February 20, with prices ranging from just $35, all the way up to nearly $2,000. This was not by chance, and the company believes it has something for everyone in 2019.

Samsung Galaxy S10e vs. OnePlus 6T: Can the Flagship Killer survive?

The Samsung Galaxy S10e is the new affordable flagship on the block, but at $750, it's $200 more than the OnePlus 6T. Does the Flagship Killer stand a chance against the new generation of flagship devices? Let's take a closer look.

Make some time for the best smartwatch deals for February 2019

Smartwatches make your life easier by sending alerts right on your wrist. Many also provide fitness-tracking features. So if you're ready to take the plunge into wearables and want to save money, read on for the best smartwatch deals.
Product Review

Samsung’s Galaxy Buds are a brilliant combination of value and comfort

With six hours of battery life, an extremely comfortable fit, sweatproofing, and a very palatable price tag, Samsung’s Galaxy Buds are putting all other true wireless earbuds on notice.

Amazon drops a sweet deal on the Kate Spade Scallop smartwatch for women

Unlike many other smartwatches geared toward women, the Kate Spade Scallop offers a more chic and minimalistic look. With this Amazon sale going on right now, you can get it for $109 off its retail price.

Lyft’s Shared Saver service offers cheaper rides, but you’ll have to walk a little

Lyft has launched a new ride option called Shared Saver that offers cheaper rides if you're willing to walk a little. Shared Saver designates a nearby pick-up point and drops you off a short distance from your final destination.

The 5 best Apple AirPods alternatives for Android, Windows, and iOS devices

Apple AirPods, nice as they are, aren't the only game in town. Other makers are offering their own truly wireless earbuds, and if you're looking to buy a pair of high-end in-ear headphones, we've got the best AirPod alternatives on the…

Samsung Galaxy S10e vs. iPhone XR: Cut-price flagship showdown

The Samsung Galaxy S10 range has been revealed, and it heralds a new age of powerful technology. The Galaxy S10e packs the new power and design into a cheaper price point. But is it better than the iPhone XR?