Eye-Fi announces Windows desktop support for Mobi wireless memory card

eye fi announces windows desktop support mobi wireless memory card family

Eye-Fi, maker of the Mobi SD memory card that lets you wirelessly transfer photos and videos from a digital camera to a smartphone or tablet, just announced a beta Windows desktop receiver that works with Wi-Fi-enabled PCs, with a version for Mac in development (despite the word receiver, it’s actually software). It’s a bit strange that this wasn’t already a built-in feature, but it demonstrates how much of people’s everyday computing has shifted to mobile devices. Still, it’s an easy way to get photos off your camera and onto a computer for storage.

Pairing the Eye-Fi Mobi card to a smartphone is easy: launch the app (iOS shown), enter the code printed on the card case, and the app can then pull images off the card over a direct Wi-Fi connection.
Pairing the Eye-Fi Mobi card to a smartphone is easy: launch the app (iOS shown), enter the code printed on the card case, and the app can then pull images off the card over a direct Wi-Fi connection.

If you aren’t already familiar with Eye-Fi, the company makes standard-sized SDHC memory cards that are designed to work with supported digital cameras (most new digicams should be compatible). Embedded inside the card is a Wi-Fi chip that allows it to perform wireless transfers, giving users wireless connectivity in cameras that don’t have Wi-Fi built-in. Older versions of Eye-Fi required access to the Wi-Fi network, but the new Mobi card – released in June 2013 – establishes an ad-hoc, peer-to-peer connection between the camera and an Android, iOS, or Kindle device via the Eye-Fi app. When the devices are paired, the app pulls all the videos and photos off the card to the smart device, and the card powers down the Wi-Fi after the process has completed, to save battery (the original photos remain on the card). Once on your phone or tablet, you can edit and share the photos. Unlike regular SD cards, the Mobi cards, which range from $50 to $80, are pricey and capacities are small.

Previously Eye-Fi had desktop software for transferring software via a Wi-Fi network, but the new Mobi desktop receiver lets you establish that same one-on-one connection between camera and computer, removing the need for said network. The beta receiver is a free download for existing and new Mobi owners, but Eye-Fi could charge for it after it leaves beta (although we aren’t sure why it would, considering how expensive the Eye-Fi cards are).

But there are several caveats with this beta software. First, if you already have the previous version of Eye-Fi’s desktop software, it must be removed prior to installing the new receiver. Second, when the connection is established, your computer is no longer connected to a network if you’re using Wi-Fi, so your Internet and any wirelessly connected device will suffer temporary downtime. Third, you can only use the Mobi card with one device at a time, so you can’t transfer photos to a mobile device and then to your desktop as well. Fourth, it only works with Eye-Fi’s Mobi cards, not the Pro X2.

Also, with many computers having memory card readers built-in, it’s way simpler to pop the card out of the camera and insert it into an actual reader – the old-school way. But, for those who want to go wire-free on everything, the Mobi card now gives you that option. Regardless, many of you leave your photos on the memory card, but it’s a good habit to download them in order to make room on the card as well as archiving them in case of card failure.

Photography

The Nixplay Iris might just make digital picture frames cool again

The digital picture frame's popularity has fizzled because of time-consuming updates and low quality -- but can a Wi-Fi connected frame change that? The Nixplay Iris is an 8-inch smart digital picture frame that wireless updates photos.
Mobile

Apple releases sixth public beta of iOS 12, sans Group FaceTime

At this year's Worldwide Developer Conference, Apple unveiled its latest operating system, iOS 12. From app updates to group FaceTime, ARKit 2.0, and more, here are all the new features in iOS 12.
Photography

8 easy ways for you to transfer photos from an Android phone to a PC

If you haven't already, you should back up your photos to a computer. Here's how to transfer photos from an Android phone to a PC using third-party services and a wealth of storage devices.
Photography

Snap, print, and go: The 8 best portable photo printers

Printing your favorite smartphone pictures on the go is easier than ever with a portable photo printer. They are compact and easy to use, transforming your digital selfies into souvenir.
Photography

Film-processing lab offers fascinating behind-the-scenes look

Digital is now the dominant format in the photography world, but there are still plenty of photographers who've chosen to continue with film. So how have the remaining processing labs adapted in order to serve those who love film?
Photography

From wide angle to telephoto, here are the best lenses for your Nikon DSLR

Looking for the perfect lens to pair with your Nikon DSLR? Here are Nikon's best lenses -- and a few from third-party manufacturers -- from macro to telephoto, from $220 to $2,400.
Photography

Brother’s new laser printers spit out prints with just a tap thanks to NFC

Seven new color laser printers carry the Brother name, as well as new features like NFC to easily print from mobile. The lineup sits between $200 and $400, and boasts faster print speeds and an updated design.
Photography

The best place to print photos online: Seven top photo labs

Have you been looking around for the best place to print out your favorite photos online? Don't fret, we've pored through dozens of options and narrowed it down to the seven best.
Photography

These are the best camera straps you can get your hands on

Choosing the right camera strap for your needs can be a tough decision. To help sort through the junk, we've rounded up the best camera straps on the market for you to choose from.
Social Media

How to use Adobe Spark Post to spice up your social media images

Images are proven to get more likes than plain text -- but only if those images are good. Adobe Spark post is an AI-powered design program for non-designers. Here's how to use it to take your social media feeds to the next level.
Photography

18 seconds of fame: Giphy’s quirky new GIF film festival has a $10K prize

Have a knack for creating GIFs? Someone is going to win $10,000 for a video that's 18 seconds or less at the Giphy Film Festival. The new contest is set to recognize the top creator for the short micro-films in five different categories.
Mobile

Google One subscriptions offer more cloud storage for low prices, other perks

Can't get enough storage on Google Drive, Photos, or Gmail? Google One is the new way to boost your cloud storage. But it's not just about more space -- Google One comes with a loads of benefits.
Photography

A turn for the better: Loupedeck+ adds custom dials, more to Lightroom console

The Loupedeck+ improves on the original Lightroom console by adding welcome customization options and introducing support for Skylum Aurora HDR. What's even better is that it does this all at an even lower price.
Photography

Sorry, DSLR, but Sony mirrorless is now the best-selling full-frame camera

Four out of every ten full-frame cameras sold in the United States during the first-half of 2018 had the Sony name. That makes Sony's mirrorless full-frame cameras the best-selling models.