Skip to main content
  1. Home
  2. Social Media
  3. News

Facebook celebrates historic and modern women alike on International Women’s Day

Hillary K. Grigonis
By
Facebook

March 8 is International Women’s Day, and Facebook is choosing to celebrate both historic women and today’s females. In what was the most-talked-about day on the social network last year, Facebook will both celebrate women and history and boost modern women through a new tool for entrepreneurs, the #SheMeansBusiness Community Finder. Facebook joins other tech companies, including Google, launching new female-focused features for the global celebration.

Related Videos

Facebook users today will see a celebration of women in history through a Credit Her campaign, a move designed to give credit where credit is due on historic female firsts, from Billie Jean King to Big Momma Thornton. The campaign video will be available for views and shares at facebook.com/facebook.

Facebook users accessing the network from a mobile device will see options for cards, frames, and themed backgrounds, similar to the holiday graphics Facebook releases throughout the year. Users will see a message inviting them to share a card, text post, or image with the new graphics or can find the tools at facebook.com/iwd.

Facebook is also celebrating with a new tool for the #SheMeansBusiness program, which the company launched two years ago. The Community Finder is designed to help female entrepreneurs find community on Facebook. Women can select their country and a category — such as “mom entrepreneurs” or “women in tech” — and Facebook will display Groups or Pages in those categories.

Facebook says the Community Finder is designed to help women find a space to ask questions, seek out advice or find other business resources. The network shared several examples of just that, from the Supergirls group for women in Israel with nearly 90,000 members to women-led fundraisers.

Last year, International Women’s Day garnered the most discussion on Facebook compared to any other topic. The number of users sharing posts about the day recognizing women doubled from 2016, beating out the Super Bowl, which came in second for the most-discussed topic.

Google is taking a similar entrepreneurial approach to International Women’s Day. Inside Google Business, Google is adding an icon for women-led businesses. The icon will display and female-led businesses under the highlights, along with other icons like “trending,” “highly rated,” or “has Wi-Fi.” With the tool, Google is aiming to encourage support of women-owned businesses.

Editors' Recommendations

Topics
What is a Facebook Pixel? Meta’s tracking tool, explained
Meta, formerly Facebook.

If you have a website for your business and you're wondering how well your ads are reaching prospective customers, you'll probably want to be able to measure that to make sure that the money you've spent on advertising for your business is money well spent. Meta (the parent company of social media platforms Facebook and Instagram) offers a tool that can measure that by capturing how your customers interact with your business' website.

At one point, this tool was known as a Facebook Pixel. But since the technology company's recent rebranding to Meta, the tool also underwent a name change and is now known as the Meta Pixel.

Read more
Meta found over 400 mobile apps ‘designed to steal’ Facebook logins
Social media mobile apps on a smartphone screen, all on a textured gray fabric background.

If you frequently use your Facebook login to sign into new mobile apps you've installed, you may want to pay attention to Meta's latest announcement.

On Friday, Facebook's parent company Meta published a blog post written by its Director of Threat Disruption David Agranovich, and Ryan Victory, a Malware Discovery and Detection engineer at Meta. The post detailed Meta's discovery of over 400 mobile apps "that target people across the internet to steal their Facebook login information." Essentially, Meta found hundreds of mobile apps that were "designed to steal"  the login information of Facebook users by having those users log in to these apps with their Facebook login information.

Read more
When is the best time to post on Facebook?
A smartphone with the Facebook app icon on it all on a white marble background.

Knowing when to publish your Facebook posts to gain maximum exposure is important if you're trying to bring more attention to your brand or business. But figuring out the best timing can be a bit tricky as there's no real clear-cut answer that works for every Facebook page. And that's because the optimal timing for different Facebook pages will vary depending on the browsing/viewing habits of their respective audiences.

In the guide below, we'll answer a few of your questions about when to post on Facebook (generally), and we'll mention some ways to figure out the best publish times for your specific Facebook page.
Is it better to post in the morning or at night?

Read more